{"id":6368,"date":"2026-03-12T12:38:18","date_gmt":"2026-03-12T10:38:18","guid":{"rendered":"https:\/\/coges.eu\/?p=6368"},"modified":"2026-03-12T13:17:48","modified_gmt":"2026-03-12T11:17:48","slug":"lengagement-de-30-ans-de-dallmayr-envers-le-systeme-mykey","status":"publish","type":"post","link":"https:\/\/coges.eu\/fr\/blog\/lengagement-de-30-ans-de-dallmayr-envers-le-systeme-mykey\/","title":{"rendered":"L\u2019engagement de 30 ans de Dallmayr envers le syst\u00e8me MyKey"},"content":{"rendered":"
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Les tendances de paiement dans la distribution automatique continuent d\u2019\u00e9voluer. Les cartes open-loop et les portefeuilles mobiles deviennent la norme. La commodit\u00e9 stimule l\u2019adoption. <\/p>\n

Pourtant, dans les environnements priv\u00e9s et structur\u00e9s, le contr\u00f4le compte souvent davantage que la facilit\u00e9.<\/p>\n

Depuis plus de 30 ans, Dallmayr Distribution Automatique France \u2014 partenaire historique de Coges \u2014 s\u2019appuie sur MyKey <\/a><\/strong>dans le cadre de sa strat\u00e9gie de paiement en boucle ferm\u00e9e. Non pas comme une solution temporaire, mais comme un choix op\u00e9rationnel \u00e0 long terme. <\/p>\n

Une d\u00e9cision pratique pour r\u00e9duire la monnaie<\/strong><\/h2>\n

La raison initiale de la mise en place de MyKey \u00e9tait simple : limiter la pr\u00e9sence de pi\u00e8ces et de monnaie sur les machines dans les grands sites priv\u00e9s.<\/p>\n

G\u00e9rer le cash sur plusieurs distributeurs ajoute de la complexit\u00e9 : plus de collectes, plus de rapprochements, plus d\u2019efforts op\u00e9rationnels.<\/p>\n

Les paiements en boucle ferm\u00e9e<\/a> avec MyKey ont r\u00e9duit la d\u00e9pendance aux pi\u00e8ces et simplifi\u00e9 la gestion quotidienne. Ce qui avait commenc\u00e9 comme une mesure pratique pour ma\u00eetriser la manipulation d\u2019esp\u00e8ces est devenu la base d\u2019une strat\u00e9gie de paiement durable. <\/p>\n

\"Coges<\/p>\n

D\u2019un outil de paiement \u00e0 un syst\u00e8me de gestion des avantages salari\u00e9s<\/strong><\/h2>\n

Avec le temps, MyKey est devenu plus qu\u2019un moyen de r\u00e9duire l\u2019usage de la monnaie.<\/p>\n

Il a \u00e9volu\u00e9 vers une couche strat\u00e9gique de contr\u00f4le combinant gestion structur\u00e9e des paiements et fiabilit\u00e9 long terme.<\/p>\n

Aujourd\u2019hui, Dallmayr utilise MyKey pour\u202f:<\/strong>
\nDistribuer des primes et avantages salari\u00e9s
\nMettre en place des tarifs \u201chappy hour\u201d
\nActiver des op\u00e9rations de gratuit\u00e9 (free vend)
\nG\u00e9rer des programmes de subvention internes<\/p>\n

Dans les environnements de travail, cela fait la diff\u00e9rence.
Les entreprises peuvent structurer la consommation, g\u00e9rer des dotations et int\u00e9grer la distribution automatique dans leurs syst\u00e8mes internes d\u2019avantages. <\/p>\n

La d\u00e9pense devient pr\u00e9visible plut\u00f4t que r\u00e9active \u2014 et la pr\u00e9visibilit\u00e9 est pr\u00e9cieuse dans un march\u00e9 aux volumes stables. <\/p>\n

Le syst\u00e8me ferm\u00e9 continue de jouer un r\u00f4le central dans les op\u00e9rations de Dallmayr, avec un volume significatif de MyKey d\u00e9ploy\u00e9s chaque ann\u00e9e sur ses sites. Cette utilisation soutenue va de pair avec la durabilit\u00e9\u202f: certains MyKey restent pleinement fonctionnels jusqu\u2019\u00e0 20 ans dans des environnements exigeants et \u00e0 fort passage. <\/p>\n

MyKey au service des engagements RSE de Dallmayr<\/strong><\/h2>\n

Pour Dallmayr, la durabilit\u00e9 fait partie int\u00e9grante de son mode de fonctionnement \u2014 et MyKey contribue \u00e0 cet engagement.<\/p>\n

Un nombre important de MyKey fabriqu\u00e9s \u00e0 partir de plastique 100\u202f% recycl\u00e9 a \u00e9t\u00e9 introduit, alignant le syst\u00e8me ferm\u00e9 avec les objectifs RSE de l\u2019entreprise.<\/p>\n

\"Cecile<\/p>\n

Comme l\u2019explique C\u00e9cile Klein, Directrice Marketing & Communication chez Dallmayr Distribution Automatique France :<\/strong><\/p>\n

\u201cR\u00e9duire, recycler, innover\u2026 telle est notre strat\u00e9gie chez Dallmayr. Nous avons donc \u00e9t\u00e9 ravis d\u2019adopter la MyKey \u00e9cologique en plastique 100\u202f% recycl\u00e9, pour un impact environnemental r\u00e9duit, d\u2019autant plus qu\u2019elle dispose des m\u00eames fonctionnalit\u00e9s que les anciens mod\u00e8les.\u201d <\/strong><\/p>\n

L\u2019exigence principale \u00e9tait claire : la durabilit\u00e9 ne devait pas compromettre la fonctionnalit\u00e9.
La MyKey recycl\u00e9e offre les m\u00eames performances que les versions pr\u00e9c\u00e9dentes \u2014 soutenant le progr\u00e8s environnemental sans perturber les op\u00e9rations. <\/p>\n

Une approche structur\u00e9e de l\u2019exp\u00e9rience employ\u00e9<\/strong><\/h2>\n

Dans les grands sites priv\u00e9s tels que bureaux et usines, la distribution automatique n\u2019est pas seulement un point de vente. Elle fait partie de l\u2019exp\u00e9rience salari\u00e9. <\/p>\n

Le syst\u00e8me ferm\u00e9 MyKey permet \u00e0 Dallmayr de structurer cette exp\u00e9rience. Les primes, les happy hours et les op\u00e9rations de gratuit\u00e9 sont appliqu\u00e9es directement sur la machine \u2014 en coh\u00e9rence avec la politique de l\u2019entreprise et ses programmes internes. <\/p>\n

Pour Dallmayr, cette structure apporte un \u00e9l\u00e9ment essentiel : la pr\u00e9visibilit\u00e9.<\/p>\n

Et dans un march\u00e9 aux volumes stables, la pr\u00e9visibilit\u00e9 devient un avantage concurrentiel.<\/p>\n <\/div>\n <\/div>\n <\/div>\n<\/section>\n","protected":false},"excerpt":{"rendered":"","protected":false},"author":3,"featured_media":6352,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[2],"tags":[],"class_list":["post-6368","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-etudes-de-cas-fr"],"acf":[],"yoast_head":"\nL\u2019engagement de 30 ans de Dallmayr envers le syst\u00e8me MyKey - Coges<\/title>\n<meta name=\"description\" content=\"Comment Dallmayr, partenaire historique de Coges en France, utilise le syst\u00e8me ferm\u00e9 MyKey pour g\u00e9rer les avantages salari\u00e9s, structurer la consommation et maintenir un contr\u00f4le durable des paiements.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/coges.eu\/fr\/blog\/lengagement-de-30-ans-de-dallmayr-envers-le-systeme-mykey\/\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"L\u2019engagement de 30 ans de Dallmayr envers le syst\u00e8me MyKey - 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