{"id":7056,"date":"2026-10-06T12:36:23","date_gmt":"2026-10-06T09:36:23","guid":{"rendered":"https:\/\/coges.eu\/?p=7056"},"modified":"2026-10-06T12:36:24","modified_gmt":"2026-10-06T09:36:24","slug":"7-facons-de-proteger-les-revenus-de-la-distribution-automatique-alors-que-le-cout-du-cafe-ne-cesse-daugmenter","status":"publish","type":"post","link":"https:\/\/coges.eu\/fr\/blog\/7-facons-de-proteger-les-revenus-de-la-distribution-automatique-alors-que-le-cout-du-cafe-ne-cesse-daugmenter\/","title":{"rendered":"7 fa\u00e7ons de prot\u00e9ger les revenus de la distribution automatique alors que le co\u00fbt du caf\u00e9 ne cesse d&rsquo;augmenter"},"content":{"rendered":"<section id=\"written-content-block_7cca203fc7e00616dcf6f298807693f5\" class=\"block written-content\">\n    <div class=\"container\">\n        <div class=\"row\">\n            <div class=\"col-12\">\n                <p><span style=\"font-weight: 400;\">Le caf\u00e9 est devenu l&rsquo;un des symboles les plus clairs de l&rsquo;inflation en Italie. D&rsquo;apr\u00e8s les donn\u00e9es officielles de Mimit collect\u00e9es dans les provinces italiennes, un espresso co\u00fbte d\u00e9sormais en moyenne 1,29 \u20ac au bar, soit 25 centimes de plus qu&rsquo;en 2021, une augmentation de 24,2 % ( <\/span><a href=\"https:\/\/www.ansa.it\/sito\/notizie\/economia\/2026\/08\/18\/e-caro-tazzina-lespresso-costa-129-euro-il-24-piu-del-2021_6b5a8528-90fe-46ae-aaab-1e363005c40d.html\"><span style=\"font-weight: 400;\">ANSA<\/span><\/a><span style=\"font-weight: 400;\">).<\/span><\/p>\n            <\/div>\n        <\/div>\n    <\/div>\n<\/section>\n\n<!-- Coges blog visual: 01-espresso-price-italy. Paste into a Custom HTML block. --><link rel=\"preconnect\" href=\"https:\/\/fonts.googleapis.com\"\/><link href=\"https:\/\/fonts.googleapis.com\/css2?family=Rethink+Sans:wght@400;500;600;700&#038;display=swap\" rel=\"stylesheet\"\/><style>.cgv{font-family:'Rethink Sans',system-ui,-apple-system,'Segoe UI',Arial,sans-serif;color:#000;background:#EFEFEF;border-radius:0 48px 0 0;padding:28px 28px 18px;margin:32px 0;line-height:1.35;-webkit-font-smoothing:antialiased}\n.cgv *{box-sizing:border-box;margin:0;padding:0;font-family:inherit}\n.cgv .lbl{font-size:13px;font-weight:600;color:#444;margin-bottom:8px}\n.cgv .ttl{font-size:clamp(20px,3.2vw,26px);font-weight:700;line-height:1.15;letter-spacing:-.01em}\n.cgv .sub{font-size:15px;color:#444;margin-top:6px}\n.cgv .body{margin-top:22px}\n.cgv .src{border-top:1px solid #000;margin-top:24px;padding-top:10px;font-size:12px;color:#444}\n.cgv .panel{background:#fff;border-radius:0 40px 0 0;padding:22px}\n.cgv .panel.dark{background:#000;color:#fff}\n.cgv .big{font-size:clamp(34px,6vw,50px);font-weight:700;line-height:1;letter-spacing:-.02em}\n.cgv .red{color:#E4002B}.cgv .blue{color:#006AFE}.cgv .muted{color:#444}\n.cgv .g2{display:grid;grid-template-columns:1fr 1fr;gap:14px}\n.cgv .g3{display:grid;grid-template-columns:repeat(3,1fr);gap:14px}\n.cgv .g4{display:grid;grid-template-columns:repeat(4,1fr);gap:12px}.cgv .g4 .panel{padding:18px 16px;border-radius:0 32px 0 0}\n.cgv .side{display:grid;grid-template-columns:1fr 220px;gap:18px;align-items:center}\n.cgv .hb{display:grid;grid-template-columns:minmax(110px,32%) 1fr;gap:12px 14px;align-items:center}\n.cgv .hb .nm{font-size:15px;font-weight:600}.cgv .hb .nm small{display:block;font-size:12px;font-weight:400;color:#444}\n.cgv .trk{display:flex;align-items:center;gap:10px}\n.cgv .bar{height:30px;border-radius:0 15px 0 0;flex:none}\n.cgv .val{font-size:16px;font-weight:700;white-space:nowrap}\n.cgv .tag{font-size:13px;color:#444;margin-left:auto;white-space:nowrap}\n.cgv .vb{display:flex;align-items:flex-end;gap:18px;height:240px}\n.cgv .vb .col{flex:1;display:flex;flex-direction:column;justify-content:flex-end;height:100%;max-width:150px}\n.cgv .vb .v{font-size:clamp(18px,2.6vw,24px);font-weight:700;margin-bottom:6px}\n.cgv .vb .b{border-radius:0 32px 0 0;width:100%}\n.cgv .vb-l{display:flex;gap:18px;margin-top:8px}.cgv .vb-l div{flex:1;max-width:150px;font-size:14px;font-weight:600}.cgv .vb-l small{display:block;font-weight:400;font-size:12px;color:#444}\n.cgv .chip{display:inline-block;border:1.5px solid currentColor;border-radius:999px;padding:4px 12px;font-size:13px;font-weight:500;margin:0 6px 6px 0}\n.cgv .kv{display:grid;grid-template-columns:90px 1fr;gap:8px 12px;margin-top:14px;padding-top:14px;border-top:1px solid #D4D4D4;font-size:15px}\n.cgv .dark .kv{border-color:#444}.cgv .kv span:nth-child(odd){color:#444}.cgv .dark .kv span:nth-child(odd){color:#BBB}.cgv .kv span:nth-child(even){font-weight:600}\n.cgv ul.ln{list-style:none;margin-top:14px}.cgv ul.ln li{display:flex;align-items:center;gap:10px;font-size:15px;padding:7px 0}\n.cgv ul.ln li:before{content:\"\";width:22px;height:3px;background:#000;border-radius:2px;flex:none;box-shadow:22px 0 0 0 transparent}\n.cgv ul.ln li:after{content:none}\n.cgv .num{width:34px;height:34px;border-radius:50%;background:#000;color:#fff;display:flex;align-items:center;justify-content:center;font-weight:700;font-size:15px;margin-bottom:12px}\n.cgv .num.r{background:#E4002B}\n.cgv svg{display:block;width:100%;height:auto}\n@media (max-width:640px){.cgv .g4{grid-template-columns:1fr 1fr}.cgv{padding:20px 18px 14px;border-radius:0 32px 0 0}.cgv .g2,.cgv .g3,.cgv .side{grid-template-columns:1fr}.cgv .vb{height:190px;gap:10px}.cgv .vb-l{gap:10px}.cgv .tag{display:none}.cgv .hb{grid-template-columns:96px 1fr}}\n<\/style><div class=\"cgv\" role=\"figure\" aria-label=\"Line chart: average espresso price in Italy rose from \u20ac1.04 in 2021 to \u20ac1.29 in 2026, up 24.2%\"><div class=\"lbl\">Coffee prices in Italy<\/div><div class=\"ttl\">The average espresso now costs \u20ac1.29<\/div><div class=\"sub\">Average price of an espresso at the bar<\/div><div class=\"body\"><div class=\"side\"><div><svg viewbox=\"0 0 640 270\" role=\"img\" aria-hidden=\"true\" style=\"font-family:inherit\"><line x1=\"72\" x2=\"620\" y1=\"206\" y2=\"206\" stroke=\"#D4D4D4\"><\/line><text x=\"64\" y=\"210\" font-size=\"21\" fill=\"#444\" text-anchor=\"end\">\u20ac1.00<\/text><line x1=\"72\" x2=\"620\" y1=\"159\" y2=\"159\" stroke=\"#D4D4D4\"><\/line><text x=\"64\" y=\"163\" font-size=\"21\" fill=\"#444\" text-anchor=\"end\">\u20ac1.10<\/text><line x1=\"72\" x2=\"620\" y1=\"111\" y2=\"111\" stroke=\"#D4D4D4\"><\/line><text x=\"64\" y=\"115\" font-size=\"21\" fill=\"#444\" text-anchor=\"end\">\u20ac1.20<\/text><line x1=\"72\" x2=\"620\" y1=\"64\" y2=\"64\" stroke=\"#D4D4D4\"><\/line><text x=\"64\" y=\"68\" font-size=\"21\" fill=\"#444\" text-anchor=\"end\">\u20ac1.30<\/text><polyline points=\"110,187 330,88 600,69\" fill=\"none\" stroke=\"#000\" stroke-width=\"3\" stroke-linejoin=\"round\"><\/polyline><circle cx=\"110\" cy=\"187\" r=\"7\" fill=\"#000\"><\/circle><text x=\"124\" y=\"209\" font-size=\"30\" font-weight=\"700\" fill=\"#000\" text-anchor=\"start\">\u20ac1.04<\/text><text x=\"110\" y=\"258\" font-size=\"21\" fill=\"#444\" text-anchor=\"middle\">2021<\/text><circle cx=\"330\" cy=\"88\" r=\"7\" fill=\"#000\"><\/circle><text x=\"330\" y=\"74\" font-size=\"30\" font-weight=\"700\" fill=\"#000\" text-anchor=\"middle\">\u20ac1.25<\/text><text x=\"330\" y=\"258\" font-size=\"21\" fill=\"#444\" text-anchor=\"middle\">Aug 2025<\/text><circle cx=\"600\" cy=\"69\" r=\"7\" fill=\"#E4002B\"><\/circle><text x=\"600\" y=\"55\" font-size=\"30\" font-weight=\"700\" fill=\"#E4002B\" text-anchor=\"middle\">\u20ac1.29<\/text><text x=\"600\" y=\"258\" font-size=\"21\" fill=\"#444\" text-anchor=\"middle\">2026<\/text><\/svg><\/div><div class=\"panel\"><div class=\"big red\">+24.2%<\/div><div style=\"font-weight:600;margin-top:10px\">since 2021<\/div><div class=\"muted\" style=\"font-size:14px\">25 cents more per cup<\/div><\/div><\/div><\/div><div class=\"src\">Source: C.r.c. and Assoutenti on Mimit data (2026); C.r.c. (Aug 2025)<\/div><\/div>\n<section id=\"written-content-block_c17f808b2354b498b5b5da324c22a145\" class=\"block written-content\">\n    <div class=\"container\">\n        <div class=\"row\">\n            <div class=\"col-12\">\n                <p><span style=\"font-weight: 400;\">Dans certaines villes, la hausse est bien plus marqu\u00e9e. La plus forte augmentation a \u00e9t\u00e9 enregistr\u00e9e \u00e0 Pescara, o\u00f9 le prix de la tasse a grimp\u00e9 de 49 % depuis 2021, suivie de Parme (+41 %), Bari (+39,5 %) et Naples (+37,8 %). <\/span><\/p>\n            <\/div>\n        <\/div>\n    <\/div>\n<\/section>\n\n<!-- Coges blog visual: 02-espresso-increase-cities. Paste into a Custom HTML block. --><link rel=\"preconnect\" href=\"https:\/\/fonts.googleapis.com\"\/><link href=\"https:\/\/fonts.googleapis.com\/css2?family=Rethink+Sans:wght@400;500;600;700&#038;display=swap\" rel=\"stylesheet\"\/><style>.cgv{font-family:'Rethink Sans',system-ui,-apple-system,'Segoe UI',Arial,sans-serif;color:#000;background:#EFEFEF;border-radius:0 48px 0 0;padding:28px 28px 18px;margin:32px 0;line-height:1.35;-webkit-font-smoothing:antialiased}\n.cgv *{box-sizing:border-box;margin:0;padding:0;font-family:inherit}\n.cgv .lbl{font-size:13px;font-weight:600;color:#444;margin-bottom:8px}\n.cgv .ttl{font-size:clamp(20px,3.2vw,26px);font-weight:700;line-height:1.15;letter-spacing:-.01em}\n.cgv .sub{font-size:15px;color:#444;margin-top:6px}\n.cgv .body{margin-top:22px}\n.cgv .src{border-top:1px solid #000;margin-top:24px;padding-top:10px;font-size:12px;color:#444}\n.cgv .panel{background:#fff;border-radius:0 40px 0 0;padding:22px}\n.cgv .panel.dark{background:#000;color:#fff}\n.cgv .big{font-size:clamp(34px,6vw,50px);font-weight:700;line-height:1;letter-spacing:-.02em}\n.cgv .red{color:#E4002B}.cgv .blue{color:#006AFE}.cgv .muted{color:#444}\n.cgv .g2{display:grid;grid-template-columns:1fr 1fr;gap:14px}\n.cgv .g3{display:grid;grid-template-columns:repeat(3,1fr);gap:14px}\n.cgv .g4{display:grid;grid-template-columns:repeat(4,1fr);gap:12px}.cgv .g4 .panel{padding:18px 16px;border-radius:0 32px 0 0}\n.cgv .side{display:grid;grid-template-columns:1fr 220px;gap:18px;align-items:center}\n.cgv .hb{display:grid;grid-template-columns:minmax(110px,32%) 1fr;gap:12px 14px;align-items:center}\n.cgv .hb .nm{font-size:15px;font-weight:600}.cgv .hb .nm small{display:block;font-size:12px;font-weight:400;color:#444}\n.cgv .trk{display:flex;align-items:center;gap:10px}\n.cgv .bar{height:30px;border-radius:0 15px 0 0;flex:none}\n.cgv .val{font-size:16px;font-weight:700;white-space:nowrap}\n.cgv .tag{font-size:13px;color:#444;margin-left:auto;white-space:nowrap}\n.cgv .vb{display:flex;align-items:flex-end;gap:18px;height:240px}\n.cgv .vb .col{flex:1;display:flex;flex-direction:column;justify-content:flex-end;height:100%;max-width:150px}\n.cgv .vb .v{font-size:clamp(18px,2.6vw,24px);font-weight:700;margin-bottom:6px}\n.cgv .vb .b{border-radius:0 32px 0 0;width:100%}\n.cgv .vb-l{display:flex;gap:18px;margin-top:8px}.cgv .vb-l div{flex:1;max-width:150px;font-size:14px;font-weight:600}.cgv .vb-l small{display:block;font-weight:400;font-size:12px;color:#444}\n.cgv .chip{display:inline-block;border:1.5px solid currentColor;border-radius:999px;padding:4px 12px;font-size:13px;font-weight:500;margin:0 6px 6px 0}\n.cgv .kv{display:grid;grid-template-columns:90px 1fr;gap:8px 12px;margin-top:14px;padding-top:14px;border-top:1px solid #D4D4D4;font-size:15px}\n.cgv .dark .kv{border-color:#444}.cgv .kv span:nth-child(odd){color:#444}.cgv .dark .kv span:nth-child(odd){color:#BBB}.cgv .kv span:nth-child(even){font-weight:600}\n.cgv ul.ln{list-style:none;margin-top:14px}.cgv ul.ln li{display:flex;align-items:center;gap:10px;font-size:15px;padding:7px 0}\n.cgv ul.ln li:before{content:\"\";width:22px;height:3px;background:#000;border-radius:2px;flex:none;box-shadow:22px 0 0 0 transparent}\n.cgv ul.ln li:after{content:none}\n.cgv .num{width:34px;height:34px;border-radius:50%;background:#000;color:#fff;display:flex;align-items:center;justify-content:center;font-weight:700;font-size:15px;margin-bottom:12px}\n.cgv .num.r{background:#E4002B}\n.cgv svg{display:block;width:100%;height:auto}\n@media (max-width:640px){.cgv .g4{grid-template-columns:1fr 1fr}.cgv{padding:20px 18px 14px;border-radius:0 32px 0 0}.cgv .g2,.cgv .g3,.cgv .side{grid-template-columns:1fr}.cgv .vb{height:190px;gap:10px}.cgv .vb-l{gap:10px}.cgv .tag{display:none}.cgv .hb{grid-template-columns:96px 1fr}}\n<\/style><div class=\"cgv\" role=\"figure\" aria-label=\"Bar chart of espresso price rises since 2021: Pescara +49%, Parma +41%, Bari +39.5%, Naples +37.8%, Italy +24.2%\"><div class=\"lbl\">Coffee prices in Italy<\/div><div class=\"ttl\">In some cities, the cup costs up to 49% more<\/div><div class=\"sub\">Increase in the price of an espresso at the bar, 2021 to 2026<\/div><div class=\"body\"><div class=\"hb\"><div class=\"nm\">Pescara<\/div><div class=\"trk\"><div class=\"bar\" style=\"width:71.3%;background:#E4002B\"><\/div><span class=\"val\">+49%<\/span><\/div><div class=\"nm\">Parma<\/div><div class=\"trk\"><div class=\"bar\" style=\"width:59.6%;background:#000\"><\/div><span class=\"val\">+41%<\/span><\/div><div class=\"nm\">Bari<\/div><div class=\"trk\"><div class=\"bar\" style=\"width:57.5%;background:#000\"><\/div><span class=\"val\">+39.5%<\/span><\/div><div class=\"nm\">Naples<\/div><div class=\"trk\"><div class=\"bar\" style=\"width:55.0%;background:#000\"><\/div><span class=\"val\">+37.8%<\/span><\/div><div class=\"nm\">Italy average<\/div><div class=\"trk\"><div class=\"bar\" style=\"width:35.2%;background:#B5B5B5\"><\/div><span class=\"val\">+24.2%<\/span><\/div><\/div><\/div><div class=\"src\">Source: C.r.c. and Assoutenti on Mimit data, via ANSA (Aug 2026)<\/div><\/div>\n<section id=\"written-content-block_169bc3eb74c7175094603e3d816f3d17\" class=\"block written-content\">\n    <div class=\"container\">\n        <div class=\"row\">\n            <div class=\"col-12\">\n                <p><span style=\"font-weight: 400;\">Et aucun soulagement n&rsquo;est pr\u00e9vu. S&rsquo;adressant \u00e0 Adnkronos, la PDG d&rsquo;Illycaff\u00e8, Cristina Scocchia, a \u00e9voqu\u00e9 la possibilit\u00e9 d&rsquo;une nouvelle augmentation du prix d&rsquo;une tasse de caf\u00e9 en janvier ( <\/span><a href=\"https:\/\/www.adnkronos.com\/cronaca\/cristina-scocchia-illycaffe-intervista-rincari-quotazione_3IxXJVxembTYwCxq6rmzZ2\"><span style=\"font-weight: 400;\">Adnkronos<\/span><\/a><span style=\"font-weight: 400;\">).<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Pour les exploitants de distributeurs automatiques, il s&rsquo;agit d&rsquo;un double d\u00e9fi : le co\u00fbt d&rsquo;achat du caf\u00e9 augmente, tandis que les clients sont plus sensibles que jamais aux prix. Cet article examine des solutions concr\u00e8tes pour g\u00e9rer ces deux aspects : pr\u00e9server les marges et maintenir le chiffre d&rsquo;affaires, sans pour autant dissuader les clients d&rsquo;utiliser la machine.  <\/span><\/p>\n<h2><b>Pourquoi le secteur de la distribution automatique subit davantage la pression<\/b><\/h2>\n<p><span style=\"font-weight: 400;\">Un bar peut augmenter le prix de son expresso de dix centimes sans perdre la plupart de ses habitu\u00e9s. La marge de man\u0153uvre est bien plus r\u00e9duite pour la distribution automatique. En usine ou au bureau, un caf\u00e9 issu d&rsquo;un distributeur co\u00fbte toujours environ 0,40 \u20ac, et m\u00eame les options les plus on\u00e9reuses d\u00e9passent rarement 0,50 \u20ac. Les op\u00e9rateurs tentent depuis des ann\u00e9es de porter le prix du caf\u00e9 standard \u00e0 0,50 \u20ac, mais cet objectif semble encore lointain. Au bar, dix centimes repr\u00e9sentent une hausse de 8 % ; au distributeur, elle est de 25 %.     <\/span><\/p>\n<p><span style=\"font-weight: 400;\">Les volumes sont d\u00e9j\u00e0 sous pression. Selon l&rsquo;\u00e9tude Jakala pour CONFIDA, la consommation de distributeurs automatiques a chut\u00e9 \u00e0 3,66 milliards d&rsquo;articles en 2025, soit une baisse de 4,18 % par rapport \u00e0 2024. Ce recul a touch\u00e9 toutes les grandes cat\u00e9gories, \u00e0 commencer par les boissons chaudes (-3,33 %), qui restent le c\u0153ur du march\u00e9 des distributeurs automatiques, le caf\u00e9 repr\u00e9sentant \u00e0 lui seul plus de la moiti\u00e9 de la consommation totale (  <\/span><a href=\"https:\/\/www.confida.com\/news\/il-vending-evolve-meno-volumi-tradizionali-piu-qualita-e-nuovi-consumi-confida-presenta-a-venditalia-2026-i-dati-di-settore-2025\/\"><span style=\"font-weight: 400;\">CONFIDA<\/span><\/a><span style=\"font-weight: 400;\">).<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Parall\u00e8lement, l&rsquo;alternative se trouve d\u00e9j\u00e0 sur les plans de travail des cuisines. Les recherches de machines \u00e0 caf\u00e9 automatiques \u00e0 grains sur Trovaprezzi.it ont augment\u00e9 de 24,1 % en 2026, atteignant une hausse de 93,7 % en mai ( <\/span><a href=\"https:\/\/www.batista70phone.com\/2026\/09\/22\/caffe-a-casa-macchine-automatiche-2026\"><span style=\"font-weight: 400;\">Batista70<\/span><\/a><span style=\"font-weight: 400;\">). Chaque client qui commence \u00e0 apporter son caf\u00e9 de chez lui repr\u00e9sente un chiffre d&rsquo;affaires qui pourrait ne jamais revenir.<\/span><\/p>\n            <\/div>\n        <\/div>\n    <\/div>\n<\/section>\n\n<!-- Coges blog visual: 03-vending-pressure. Paste into a Custom HTML block. --><link rel=\"preconnect\" href=\"https:\/\/fonts.googleapis.com\"\/><link href=\"https:\/\/fonts.googleapis.com\/css2?family=Rethink+Sans:wght@400;500;600;700&#038;display=swap\" rel=\"stylesheet\"\/><style>.cgv{font-family:'Rethink Sans',system-ui,-apple-system,'Segoe UI',Arial,sans-serif;color:#000;background:#EFEFEF;border-radius:0 48px 0 0;padding:28px 28px 18px;margin:32px 0;line-height:1.35;-webkit-font-smoothing:antialiased}\n.cgv *{box-sizing:border-box;margin:0;padding:0;font-family:inherit}\n.cgv .lbl{font-size:13px;font-weight:600;color:#444;margin-bottom:8px}\n.cgv .ttl{font-size:clamp(20px,3.2vw,26px);font-weight:700;line-height:1.15;letter-spacing:-.01em}\n.cgv .sub{font-size:15px;color:#444;margin-top:6px}\n.cgv .body{margin-top:22px}\n.cgv .src{border-top:1px solid #000;margin-top:24px;padding-top:10px;font-size:12px;color:#444}\n.cgv .panel{background:#fff;border-radius:0 40px 0 0;padding:22px}\n.cgv .panel.dark{background:#000;color:#fff}\n.cgv .big{font-size:clamp(34px,6vw,50px);font-weight:700;line-height:1;letter-spacing:-.02em}\n.cgv .red{color:#E4002B}.cgv .blue{color:#006AFE}.cgv .muted{color:#444}\n.cgv .g2{display:grid;grid-template-columns:1fr 1fr;gap:14px}\n.cgv .g3{display:grid;grid-template-columns:repeat(3,1fr);gap:14px}\n.cgv .g4{display:grid;grid-template-columns:repeat(4,1fr);gap:12px}.cgv .g4 .panel{padding:18px 16px;border-radius:0 32px 0 0}\n.cgv .side{display:grid;grid-template-columns:1fr 220px;gap:18px;align-items:center}\n.cgv .hb{display:grid;grid-template-columns:minmax(110px,32%) 1fr;gap:12px 14px;align-items:center}\n.cgv .hb .nm{font-size:15px;font-weight:600}.cgv .hb .nm small{display:block;font-size:12px;font-weight:400;color:#444}\n.cgv .trk{display:flex;align-items:center;gap:10px}\n.cgv .bar{height:30px;border-radius:0 15px 0 0;flex:none}\n.cgv .val{font-size:16px;font-weight:700;white-space:nowrap}\n.cgv .tag{font-size:13px;color:#444;margin-left:auto;white-space:nowrap}\n.cgv .vb{display:flex;align-items:flex-end;gap:18px;height:240px}\n.cgv .vb .col{flex:1;display:flex;flex-direction:column;justify-content:flex-end;height:100%;max-width:150px}\n.cgv .vb .v{font-size:clamp(18px,2.6vw,24px);font-weight:700;margin-bottom:6px}\n.cgv .vb .b{border-radius:0 32px 0 0;width:100%}\n.cgv .vb-l{display:flex;gap:18px;margin-top:8px}.cgv .vb-l div{flex:1;max-width:150px;font-size:14px;font-weight:600}.cgv .vb-l small{display:block;font-weight:400;font-size:12px;color:#444}\n.cgv .chip{display:inline-block;border:1.5px solid currentColor;border-radius:999px;padding:4px 12px;font-size:13px;font-weight:500;margin:0 6px 6px 0}\n.cgv .kv{display:grid;grid-template-columns:90px 1fr;gap:8px 12px;margin-top:14px;padding-top:14px;border-top:1px solid #D4D4D4;font-size:15px}\n.cgv .dark .kv{border-color:#444}.cgv .kv span:nth-child(odd){color:#444}.cgv .dark .kv span:nth-child(odd){color:#BBB}.cgv .kv span:nth-child(even){font-weight:600}\n.cgv ul.ln{list-style:none;margin-top:14px}.cgv ul.ln li{display:flex;align-items:center;gap:10px;font-size:15px;padding:7px 0}\n.cgv ul.ln li:before{content:\"\";width:22px;height:3px;background:#000;border-radius:2px;flex:none;box-shadow:22px 0 0 0 transparent}\n.cgv ul.ln li:after{content:none}\n.cgv .num{width:34px;height:34px;border-radius:50%;background:#000;color:#fff;display:flex;align-items:center;justify-content:center;font-weight:700;font-size:15px;margin-bottom:12px}\n.cgv .num.r{background:#E4002B}\n.cgv svg{display:block;width:100%;height:auto}\n@media (max-width:640px){.cgv .g4{grid-template-columns:1fr 1fr}.cgv{padding:20px 18px 14px;border-radius:0 32px 0 0}.cgv .g2,.cgv .g3,.cgv .side{grid-template-columns:1fr}.cgv .vb{height:190px;gap:10px}.cgv .vb-l{gap:10px}.cgv .tag{display:none}.cgv .hb{grid-template-columns:96px 1fr}}\n<\/style><div class=\"cgv\" role=\"figure\" aria-label=\"Three stats: vending sales \u22124.18% and hot drinks \u22123.33% in 2025, while home coffee machine searches rose 24.1%\"><div class=\"lbl\">The vending market<\/div><div class=\"ttl\">Vending sells less. Home coffee grows.<\/div><div class=\"sub\">Why operators can&rsquo;t simply pass on the full increase<\/div><div class=\"body\"><div class=\"g3\"><div class=\"panel\"><div style=\"width:44px;height:6px;background:#B5B5B5;margin-bottom:18px\"><\/div><div class=\"big\">\u22124.18%<\/div><div style=\"font-weight:600;margin-top:12px\">items sold in vending, 2025<\/div><div class=\"muted\" style=\"font-size:14px\">3.66 billion in total<\/div><\/div><div class=\"panel\"><div style=\"width:44px;height:6px;background:#B5B5B5;margin-bottom:18px\"><\/div><div class=\"big\">\u22123.33%<\/div><div style=\"font-weight:600;margin-top:12px\">hot drinks in vending, 2025<\/div><div class=\"muted\" style=\"font-size:14px\">coffee is over half of sales<\/div><\/div><div class=\"panel\"><div style=\"width:44px;height:6px;background:#006AFE;margin-bottom:18px\"><\/div><div class=\"big\">+24.1%<\/div><div style=\"font-weight:600;margin-top:12px\">searches for home coffee machines<\/div><div class=\"muted\" style=\"font-size:14px\">in 2026 (May: +93.7%)<\/div><\/div><\/div><\/div><div class=\"src\">Sources: Jakala for CONFIDA, Venditalia 2026; Trovaprezzi.it (2026)<\/div><\/div>\n<section id=\"written-content-block_ddc6b9aca8779f3fb06802636b987474\" class=\"block written-content\">\n    <div class=\"container\">\n        <div class=\"row\">\n            <div class=\"col-12\">\n                <p><span style=\"font-weight: 400;\">La question n&rsquo;est donc pas de savoir s&rsquo;il faut r\u00e9agir \u00e0 la hausse des co\u00fbts, mais comment le faire sans perdre les personnes qui utilisent la machine au quotidien. <\/span><\/p>\n<h2><b>Sept fa\u00e7ons de s&rsquo;adapter \u00e0 la hausse du prix du caf\u00e9<\/b><\/h2>\n            <\/div>\n        <\/div>\n    <\/div>\n<\/section>\n\n<!-- Coges blog visual: 04-seven-ways-overview. Paste into a Custom HTML block. --><link rel=\"preconnect\" href=\"https:\/\/fonts.googleapis.com\"\/><link href=\"https:\/\/fonts.googleapis.com\/css2?family=Rethink+Sans:wght@400;500;600;700&#038;display=swap\" rel=\"stylesheet\"\/><style>.cgv{font-family:'Rethink Sans',system-ui,-apple-system,'Segoe UI',Arial,sans-serif;color:#000;background:#EFEFEF;border-radius:0 48px 0 0;padding:28px 28px 18px;margin:32px 0;line-height:1.35;-webkit-font-smoothing:antialiased}\n.cgv *{box-sizing:border-box;margin:0;padding:0;font-family:inherit}\n.cgv .lbl{font-size:13px;font-weight:600;color:#444;margin-bottom:8px}\n.cgv .ttl{font-size:clamp(20px,3.2vw,26px);font-weight:700;line-height:1.15;letter-spacing:-.01em}\n.cgv .sub{font-size:15px;color:#444;margin-top:6px}\n.cgv .body{margin-top:22px}\n.cgv .src{border-top:1px solid #000;margin-top:24px;padding-top:10px;font-size:12px;color:#444}\n.cgv .panel{background:#fff;border-radius:0 40px 0 0;padding:22px}\n.cgv .panel.dark{background:#000;color:#fff}\n.cgv .big{font-size:clamp(34px,6vw,50px);font-weight:700;line-height:1;letter-spacing:-.02em}\n.cgv .red{color:#E4002B}.cgv .blue{color:#006AFE}.cgv .muted{color:#444}\n.cgv .g2{display:grid;grid-template-columns:1fr 1fr;gap:14px}\n.cgv .g3{display:grid;grid-template-columns:repeat(3,1fr);gap:14px}\n.cgv .g4{display:grid;grid-template-columns:repeat(4,1fr);gap:12px}.cgv .g4 .panel{padding:18px 16px;border-radius:0 32px 0 0}\n.cgv .side{display:grid;grid-template-columns:1fr 220px;gap:18px;align-items:center}\n.cgv .hb{display:grid;grid-template-columns:minmax(110px,32%) 1fr;gap:12px 14px;align-items:center}\n.cgv .hb .nm{font-size:15px;font-weight:600}.cgv .hb .nm small{display:block;font-size:12px;font-weight:400;color:#444}\n.cgv .trk{display:flex;align-items:center;gap:10px}\n.cgv .bar{height:30px;border-radius:0 15px 0 0;flex:none}\n.cgv .val{font-size:16px;font-weight:700;white-space:nowrap}\n.cgv .tag{font-size:13px;color:#444;margin-left:auto;white-space:nowrap}\n.cgv .vb{display:flex;align-items:flex-end;gap:18px;height:240px}\n.cgv .vb .col{flex:1;display:flex;flex-direction:column;justify-content:flex-end;height:100%;max-width:150px}\n.cgv .vb .v{font-size:clamp(18px,2.6vw,24px);font-weight:700;margin-bottom:6px}\n.cgv .vb .b{border-radius:0 32px 0 0;width:100%}\n.cgv .vb-l{display:flex;gap:18px;margin-top:8px}.cgv .vb-l div{flex:1;max-width:150px;font-size:14px;font-weight:600}.cgv .vb-l small{display:block;font-weight:400;font-size:12px;color:#444}\n.cgv .chip{display:inline-block;border:1.5px solid currentColor;border-radius:999px;padding:4px 12px;font-size:13px;font-weight:500;margin:0 6px 6px 0}\n.cgv .kv{display:grid;grid-template-columns:90px 1fr;gap:8px 12px;margin-top:14px;padding-top:14px;border-top:1px solid #D4D4D4;font-size:15px}\n.cgv .dark .kv{border-color:#444}.cgv .kv span:nth-child(odd){color:#444}.cgv .dark .kv span:nth-child(odd){color:#BBB}.cgv .kv span:nth-child(even){font-weight:600}\n.cgv ul.ln{list-style:none;margin-top:14px}.cgv ul.ln li{display:flex;align-items:center;gap:10px;font-size:15px;padding:7px 0}\n.cgv ul.ln li:before{content:\"\";width:22px;height:3px;background:#000;border-radius:2px;flex:none;box-shadow:22px 0 0 0 transparent}\n.cgv ul.ln li:after{content:none}\n.cgv .num{width:34px;height:34px;border-radius:50%;background:#000;color:#fff;display:flex;align-items:center;justify-content:center;font-weight:700;font-size:15px;margin-bottom:12px}\n.cgv .num.r{background:#E4002B}\n.cgv svg{display:block;width:100%;height:auto}\n@media (max-width:640px){.cgv .g4{grid-template-columns:1fr 1fr}.cgv{padding:20px 18px 14px;border-radius:0 32px 0 0}.cgv .g2,.cgv .g3,.cgv .side{grid-template-columns:1fr}.cgv .vb{height:190px;gap:10px}.cgv .vb-l{gap:10px}.cgv .tag{display:none}.cgv .hb{grid-template-columns:96px 1fr}}\n<\/style><div class=\"cgv\" role=\"figure\" aria-label=\"Seven ways to adapt to rising coffee prices, from group pricing and employer co-pay to premium locations and recipe audits\"><div class=\"lbl\">Seven ways<\/div><div class=\"ttl\">Seven ways to adapt to rising coffee prices<\/div><div class=\"sub\">Protect regular customers, keep revenue growing<\/div><div class=\"body\"><div class=\"g4\"><div class=\"panel\"><div class=\"num\">1<\/div><div style=\"font-weight:700;font-size:16px\">Price by user group<\/div><div class=\"muted\" style=\"font-size:14px;margin-top:2px\">Raise where it hurts least<\/div><\/div><div class=\"panel\"><div class=\"num\">2<\/div><div style=\"font-weight:700;font-size:16px\">Employer co-pays<\/div><div class=\"muted\" style=\"font-size:14px;margin-top:2px\">Clients subsidise staff coffee<\/div><\/div><div class=\"panel\"><div class=\"num\">3<\/div><div style=\"font-weight:700;font-size:16px\">Quiet-hour discounts<\/div><div class=\"muted\" style=\"font-size:14px;margin-top:2px\">Fill lunch and evening gaps<\/div><\/div><div class=\"panel\"><div class=\"num\">4<\/div><div style=\"font-weight:700;font-size:16px\">Top-up and loyalty<\/div><div class=\"muted\" style=\"font-size:14px;margin-top:2px\">Customers commit in advance<\/div><\/div><div class=\"panel\"><div class=\"num\">5<\/div><div style=\"font-weight:700;font-size:16px\">Premium where it fits<\/div><div class=\"muted\" style=\"font-size:14px;margin-top:2px\">Match coffee to the location<\/div><\/div><div class=\"panel\"><div class=\"num\">6<\/div><div style=\"font-weight:700;font-size:16px\">Cut costs you control<\/div><div class=\"muted\" style=\"font-size:14px;margin-top:2px\">Less cash, fewer wasted trips<\/div><\/div><div class=\"panel\"><div class=\"num r\">7<\/div><div style=\"font-weight:700;font-size:16px\">Audit your recipes<\/div><div class=\"muted\" style=\"font-size:14px;margin-top:2px\">Grams per cup add up<\/div><\/div><\/div><\/div><div class=\"src\">All seven work best with closed-loop payments and connected machines<\/div><\/div>\n<section id=\"written-content-block_dcbf63f7af58d9f27f9881e93e5ede66\" class=\"block written-content\">\n    <div class=\"container\">\n        <div class=\"row\">\n            <div class=\"col-12\">\n                <h2><b>M\u00e9thode 1 : Appliquer des tarifs diff\u00e9rents \u00e0 diff\u00e9rents groupes d&rsquo;utilisateurs<\/b><\/h2>\n<p><b>Ce qu&rsquo;il faut faire:<\/b><span style=\"font-weight: 400;\"> Cessez de facturer le m\u00eame prix \u00e0 tout le monde. Augmentez-le l\u00e0 o\u00f9 les clients sont le moins sensibles aux variations de prix, et prot\u00e9gez les groupes qui ach\u00e8tent au quotidien. <\/span><\/p>\n<p><b>Comment le configurer :<\/b><\/p>\n<ol>\n<li style=\"font-weight: 400;\" aria-level=\"1\">Remettez aux utilisateurs r\u00e9guliers une cl\u00e9 personnelle, une carte ou un compte d&rsquo;application (<a href=\"https:\/\/coges.eu\/fr\/paiements\/cashless-et-privatifs\/\">syst\u00e8me en circuit ferm\u00e9<\/a>).<\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Affectez chaque utilisateur \u00e0 un groupe : \u00e9tudiants, enseignants, employ\u00e9s, direction.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\">D\u00e9finissez un prix distinct pour chaque groupe dans le <a href=\"https:\/\/coges.eu\/fr\/paiements\/engine-et-engine-connect\/\">syst\u00e8me de paiement<\/a>.<span style=\"font-weight: 400;\">. Toute personne ne disposant pas de cl\u00e9 (visiteurs) paie le tarif standard en esp\u00e8ces ou par carte sans contact.<\/span><\/li>\n<\/ol>\n            <\/div>\n        <\/div>\n    <\/div>\n<\/section>\n\n<!-- Coges blog visual: 05-way1-price-lists. Paste into a Custom HTML block. --><link rel=\"preconnect\" href=\"https:\/\/fonts.googleapis.com\"\/><link href=\"https:\/\/fonts.googleapis.com\/css2?family=Rethink+Sans:wght@400;500;600;700&#038;display=swap\" rel=\"stylesheet\"\/><style>.cgv{font-family:'Rethink Sans',system-ui,-apple-system,'Segoe UI',Arial,sans-serif;color:#000;background:#EFEFEF;border-radius:0 48px 0 0;padding:28px 28px 18px;margin:32px 0;line-height:1.35;-webkit-font-smoothing:antialiased}\n.cgv *{box-sizing:border-box;margin:0;padding:0;font-family:inherit}\n.cgv .lbl{font-size:13px;font-weight:600;color:#444;margin-bottom:8px}\n.cgv .ttl{font-size:clamp(20px,3.2vw,26px);font-weight:700;line-height:1.15;letter-spacing:-.01em}\n.cgv .sub{font-size:15px;color:#444;margin-top:6px}\n.cgv .body{margin-top:22px}\n.cgv .src{border-top:1px solid #000;margin-top:24px;padding-top:10px;font-size:12px;color:#444}\n.cgv .panel{background:#fff;border-radius:0 40px 0 0;padding:22px}\n.cgv .panel.dark{background:#000;color:#fff}\n.cgv .big{font-size:clamp(34px,6vw,50px);font-weight:700;line-height:1;letter-spacing:-.02em}\n.cgv .red{color:#E4002B}.cgv .blue{color:#006AFE}.cgv .muted{color:#444}\n.cgv .g2{display:grid;grid-template-columns:1fr 1fr;gap:14px}\n.cgv .g3{display:grid;grid-template-columns:repeat(3,1fr);gap:14px}\n.cgv .g4{display:grid;grid-template-columns:repeat(4,1fr);gap:12px}.cgv .g4 .panel{padding:18px 16px;border-radius:0 32px 0 0}\n.cgv .side{display:grid;grid-template-columns:1fr 220px;gap:18px;align-items:center}\n.cgv .hb{display:grid;grid-template-columns:minmax(110px,32%) 1fr;gap:12px 14px;align-items:center}\n.cgv .hb .nm{font-size:15px;font-weight:600}.cgv .hb .nm small{display:block;font-size:12px;font-weight:400;color:#444}\n.cgv .trk{display:flex;align-items:center;gap:10px}\n.cgv .bar{height:30px;border-radius:0 15px 0 0;flex:none}\n.cgv .val{font-size:16px;font-weight:700;white-space:nowrap}\n.cgv .tag{font-size:13px;color:#444;margin-left:auto;white-space:nowrap}\n.cgv .vb{display:flex;align-items:flex-end;gap:18px;height:240px}\n.cgv .vb .col{flex:1;display:flex;flex-direction:column;justify-content:flex-end;height:100%;max-width:150px}\n.cgv .vb .v{font-size:clamp(18px,2.6vw,24px);font-weight:700;margin-bottom:6px}\n.cgv .vb .b{border-radius:0 32px 0 0;width:100%}\n.cgv .vb-l{display:flex;gap:18px;margin-top:8px}.cgv .vb-l div{flex:1;max-width:150px;font-size:14px;font-weight:600}.cgv .vb-l small{display:block;font-weight:400;font-size:12px;color:#444}\n.cgv .chip{display:inline-block;border:1.5px solid currentColor;border-radius:999px;padding:4px 12px;font-size:13px;font-weight:500;margin:0 6px 6px 0}\n.cgv .kv{display:grid;grid-template-columns:90px 1fr;gap:8px 12px;margin-top:14px;padding-top:14px;border-top:1px solid #D4D4D4;font-size:15px}\n.cgv .dark .kv{border-color:#444}.cgv .kv span:nth-child(odd){color:#444}.cgv .dark .kv span:nth-child(odd){color:#BBB}.cgv .kv span:nth-child(even){font-weight:600}\n.cgv ul.ln{list-style:none;margin-top:14px}.cgv ul.ln li{display:flex;align-items:center;gap:10px;font-size:15px;padding:7px 0}\n.cgv ul.ln li:before{content:\"\";width:22px;height:3px;background:#000;border-radius:2px;flex:none;box-shadow:22px 0 0 0 transparent}\n.cgv ul.ln li:after{content:none}\n.cgv .num{width:34px;height:34px;border-radius:50%;background:#000;color:#fff;display:flex;align-items:center;justify-content:center;font-weight:700;font-size:15px;margin-bottom:12px}\n.cgv .num.r{background:#E4002B}\n.cgv svg{display:block;width:100%;height:auto}\n@media (max-width:640px){.cgv .g4{grid-template-columns:1fr 1fr}.cgv{padding:20px 18px 14px;border-radius:0 32px 0 0}.cgv .g2,.cgv .g3,.cgv .side{grid-template-columns:1fr}.cgv .vb{height:190px;gap:10px}.cgv .vb-l{gap:10px}.cgv .tag{display:none}.cgv .hb{grid-template-columns:96px 1fr}}\n<\/style><div class=\"cgv\" role=\"figure\" aria-label=\"Campus coffee prices by user group: visitors \u20ac0.50, teachers and employees \u20ac0.45, students \u20ac0.40, management \u20ac0.25\"><div class=\"lbl\">Way 1<\/div><div class=\"ttl\">One location, five price lists<\/div><div class=\"sub\">Example: a school campus that used to charge \u20ac0.40 to everyone<\/div><div class=\"body\"><div class=\"hb\"><div class=\"nm\">Visitors<small>cash or contactless card<\/small><\/div><div class=\"trk\"><div class=\"bar\" style=\"width:62.0%;background:#E4002B\"><\/div><span class=\"val\">\u20ac0.50<\/span><span class=\"tag\">+\u20ac0.10<\/span><\/div><div class=\"nm\">Teachers<small>personal key<\/small><\/div><div class=\"trk\"><div class=\"bar\" style=\"width:55.8%;background:#000\"><\/div><span class=\"val\">\u20ac0.45<\/span><span class=\"tag\">+\u20ac0.05<\/span><\/div><div class=\"nm\">Employees<small>personal key<\/small><\/div><div class=\"trk\"><div class=\"bar\" style=\"width:55.8%;background:#000\"><\/div><span class=\"val\">\u20ac0.45<\/span><span class=\"tag\">+\u20ac0.05<\/span><\/div><div class=\"nm\">Students<small>personal key<\/small><\/div><div class=\"trk\"><div class=\"bar\" style=\"width:49.6%;background:#006AFE\"><\/div><span class=\"val\">\u20ac0.40<\/span><span class=\"tag\" style=\"color:#000;font-weight:600\">unchanged<\/span><\/div><div class=\"nm\">Management<small>employer pays another \u20ac0.25<\/small><\/div><div class=\"trk\"><div class=\"bar\" style=\"width:31.0%;background:#00DC76\"><\/div><span class=\"val\">\u20ac0.25<\/span><span class=\"tag\">subsidised<\/span><\/div><\/div><\/div><div class=\"src\">Illustrative example, not sourced data<\/div><\/div>\n<section id=\"written-content-block_963c97996141a98288bc745c396bd781\" class=\"block written-content\">\n    <div class=\"container\">\n        <div class=\"row\">\n            <div class=\"col-12\">\n                <p><b>Exemple:<\/b><span style=\"font-weight: 400;\"> Un campus scolaire vend 300 caf\u00e9s par jour au prix unique de 0,40 \u20ac, g\u00e9n\u00e9rant ainsi un chiffre d&rsquo;affaires quotidien de 120 \u20ac. Les co\u00fbts ayant augment\u00e9, l&rsquo;exploitant a besoin d&rsquo;une recette plus \u00e9lev\u00e9e par tasse. <\/span><\/p>\n            <\/div>\n        <\/div>\n    <\/div>\n<\/section>\n\n<!-- Coges blog visual: 05b-way1-price-table. Paste into a Custom HTML block. --><link rel=\"preconnect\" href=\"https:\/\/fonts.googleapis.com\"\/><link href=\"https:\/\/fonts.googleapis.com\/css2?family=Rethink+Sans:wght@400;500;600;700&#038;display=swap\" rel=\"stylesheet\"\/><style>.cgt{font-family:'Rethink Sans',system-ui,-apple-system,'Segoe UI',Arial,sans-serif;color:#000;background:#EFEFEF;border-radius:0 48px 0 0;padding:28px 28px 18px;margin:32px 0;line-height:1.35;-webkit-font-smoothing:antialiased}\n.cgt *{box-sizing:border-box;margin:0;padding:0;font-family:inherit}\n.cgt .lbl{font-size:13px;font-weight:600;color:#444;margin-bottom:8px}\n.cgt .ttl{font-size:clamp(20px,3.2vw,26px);font-weight:700;line-height:1.15;letter-spacing:-.01em}\n.cgt .sub{font-size:15px;color:#444;margin-top:6px}\n.cgt .wrp{margin-top:22px;background:#fff;border-radius:0 40px 0 0;padding:6px 22px;overflow-x:auto}\n.cgt table{width:100%;border-collapse:collapse;min-width:520px}\n.cgt th{text-align:left;font-size:13px;font-weight:600;color:#444;padding:16px 14px 10px;border-bottom:1.5px solid #000;white-space:nowrap}\n.cgt td{font-size:15px;padding:13px 14px;border-bottom:1px solid #E6E6E6;vertical-align:top}\n.cgt td:first-child{font-weight:600;white-space:nowrap}\n.cgt th.r,.cgt td.r{text-align:right;white-space:nowrap}\n.cgt td small{display:block;font-size:13px;color:#444;font-weight:400;margin-top:2px}\n.cgt tr.hl td{background:#006AFE0F}\n.cgt tr.hl td:first-child{box-shadow:inset 4px 0 0 #006AFE}\n.cgt .tag{display:inline-block;font-size:12px;font-weight:600;color:#006AFE;margin-left:6px}\n.cgt tr.tot td{border-bottom:0;border-top:2px solid #000;font-weight:700;font-size:16px}\n.cgt tr.tot td:last-child{color:#E4002B;font-size:18px}\n.cgt .src{border-top:1px solid #000;margin-top:24px;padding-top:10px;font-size:12px;color:#444}\n@media (max-width:640px){.cgt{padding:20px 18px 14px;border-radius:0 32px 0 0}.cgt .wrp{padding:2px 14px;border-radius:0 28px 0 0}.cgt td,.cgt th{padding:11px 10px}}\n<\/style><div class=\"cgt\" role=\"figure\" aria-label=\"Campus price table: students stay at \u20ac0.40, teachers and employees pay \u20ac0.45, management \u20ac0.25 plus employer share, visitors \u20ac0.50; total \u20ac130 a day\"><div class=\"lbl\">Way 1<\/div><div class=\"ttl\">The campus, priced by user group<\/div><div class=\"sub\">300 coffees a day, up from \u20ac120 at a flat \u20ac0.40<\/div><div class=\"wrp\"><table><thead><tr><th>User group<\/th><th class=\"r\">Coffees per day<\/th><th>New price<\/th><th class=\"r\">Daily revenue<\/th><\/tr><\/thead><tbody><tr class=\"hl\"><td>Students<\/td><td class=\"r\">150<\/td><td>\u20ac0.40<span class=\"tag\">unchanged<\/span><\/td><td class=\"r\">\u20ac60.00<\/td><\/tr><tr><td>Teachers<\/td><td class=\"r\">60<\/td><td>\u20ac0.45<\/td><td class=\"r\">\u20ac27.00<\/td><\/tr><tr><td>Employees<\/td><td class=\"r\">40<\/td><td>\u20ac0.45<\/td><td class=\"r\">\u20ac18.00<\/td><\/tr><tr><td>Management<\/td><td class=\"r\">20<\/td><td>\u20ac0.25 at the machine<small>+ \u20ac0.25 paid by the employer<\/small><\/td><td class=\"r\">\u20ac10.00<\/td><\/tr><tr><td>Visitors<\/td><td class=\"r\">30<\/td><td>\u20ac0.50<\/td><td class=\"r\">\u20ac15.00<\/td><\/tr><tr class=\"tot\"><td>Total<\/td><td class=\"r\">300<\/td><td><\/td><td class=\"r\">\u20ac130.00<\/td><\/tr><\/tbody><\/table><\/div><div class=\"src\">Illustrative example, not sourced data<\/div><\/div>\n<section id=\"written-content-block_6a352da7ae7ed939ff9d2159ff680282\" class=\"block written-content\">\n    <div class=\"container\">\n        <div class=\"row\">\n            <div class=\"col-12\">\n                <p><span style=\"font-weight: 400;\">Le chiffre d&rsquo;affaires quotidien progresse de plus de 8 %, tandis que les \u00e9tudiants \u2014 qui repr\u00e9sentent la moiti\u00e9 des ventes et constituent le groupe le plus sensible au prix \u2014 ne subissent aucun changement. Remarquez la faiblesse des hausses : cinq centimes pour la plupart des groupes, dix pour les visiteurs. Dans le secteur de la distribution automatique, ce sont ces faibles augmentations que les clients acceptent.  <\/span><\/p>\n<p><span style=\"font-weight: 400;\">Comparez cela \u00e0 une augmentation forfaitaire \u00e0 0,45 \u20ac pour tout le monde. Sur le papier, cela rapporte 135 \u20ac. Mais si les \u00e9tudiants ach\u00e8tent ne serait-ce que 15 % de caf\u00e9s en moins, les recettes tombent \u00e0 environ 125 \u20ac \u2014 un montant inf\u00e9rieur \u00e0 celui obtenu avec la tarification de groupe \u2014 et la machine perd une partie de ses clients les plus fid\u00e8les.  <\/span><\/p>\n            <\/div>\n        <\/div>\n    <\/div>\n<\/section>\n\n<!-- Coges blog visual: 06-way1-revenue-comparison. Paste into a Custom HTML block. --><link rel=\"preconnect\" href=\"https:\/\/fonts.googleapis.com\"\/><link href=\"https:\/\/fonts.googleapis.com\/css2?family=Rethink+Sans:wght@400;500;600;700&#038;display=swap\" rel=\"stylesheet\"\/><style>.cgv{font-family:'Rethink Sans',system-ui,-apple-system,'Segoe UI',Arial,sans-serif;color:#000;background:#EFEFEF;border-radius:0 48px 0 0;padding:28px 28px 18px;margin:32px 0;line-height:1.35;-webkit-font-smoothing:antialiased}\n.cgv *{box-sizing:border-box;margin:0;padding:0;font-family:inherit}\n.cgv .lbl{font-size:13px;font-weight:600;color:#444;margin-bottom:8px}\n.cgv .ttl{font-size:clamp(20px,3.2vw,26px);font-weight:700;line-height:1.15;letter-spacing:-.01em}\n.cgv .sub{font-size:15px;color:#444;margin-top:6px}\n.cgv .body{margin-top:22px}\n.cgv .src{border-top:1px solid #000;margin-top:24px;padding-top:10px;font-size:12px;color:#444}\n.cgv .panel{background:#fff;border-radius:0 40px 0 0;padding:22px}\n.cgv .panel.dark{background:#000;color:#fff}\n.cgv .big{font-size:clamp(34px,6vw,50px);font-weight:700;line-height:1;letter-spacing:-.02em}\n.cgv .red{color:#E4002B}.cgv .blue{color:#006AFE}.cgv .muted{color:#444}\n.cgv .g2{display:grid;grid-template-columns:1fr 1fr;gap:14px}\n.cgv .g3{display:grid;grid-template-columns:repeat(3,1fr);gap:14px}\n.cgv .g4{display:grid;grid-template-columns:repeat(4,1fr);gap:12px}.cgv .g4 .panel{padding:18px 16px;border-radius:0 32px 0 0}\n.cgv .side{display:grid;grid-template-columns:1fr 220px;gap:18px;align-items:center}\n.cgv .hb{display:grid;grid-template-columns:minmax(110px,32%) 1fr;gap:12px 14px;align-items:center}\n.cgv .hb .nm{font-size:15px;font-weight:600}.cgv .hb .nm small{display:block;font-size:12px;font-weight:400;color:#444}\n.cgv .trk{display:flex;align-items:center;gap:10px}\n.cgv .bar{height:30px;border-radius:0 15px 0 0;flex:none}\n.cgv .val{font-size:16px;font-weight:700;white-space:nowrap}\n.cgv .tag{font-size:13px;color:#444;margin-left:auto;white-space:nowrap}\n.cgv .vb{display:flex;align-items:flex-end;gap:18px;height:240px}\n.cgv .vb .col{flex:1;display:flex;flex-direction:column;justify-content:flex-end;height:100%;max-width:150px}\n.cgv .vb .v{font-size:clamp(18px,2.6vw,24px);font-weight:700;margin-bottom:6px}\n.cgv .vb .b{border-radius:0 32px 0 0;width:100%}\n.cgv .vb-l{display:flex;gap:18px;margin-top:8px}.cgv .vb-l div{flex:1;max-width:150px;font-size:14px;font-weight:600}.cgv .vb-l small{display:block;font-weight:400;font-size:12px;color:#444}\n.cgv .chip{display:inline-block;border:1.5px solid currentColor;border-radius:999px;padding:4px 12px;font-size:13px;font-weight:500;margin:0 6px 6px 0}\n.cgv .kv{display:grid;grid-template-columns:90px 1fr;gap:8px 12px;margin-top:14px;padding-top:14px;border-top:1px solid #D4D4D4;font-size:15px}\n.cgv .dark .kv{border-color:#444}.cgv .kv span:nth-child(odd){color:#444}.cgv .dark .kv span:nth-child(odd){color:#BBB}.cgv .kv span:nth-child(even){font-weight:600}\n.cgv ul.ln{list-style:none;margin-top:14px}.cgv ul.ln li{display:flex;align-items:center;gap:10px;font-size:15px;padding:7px 0}\n.cgv ul.ln li:before{content:\"\";width:22px;height:3px;background:#000;border-radius:2px;flex:none;box-shadow:22px 0 0 0 transparent}\n.cgv ul.ln li:after{content:none}\n.cgv .num{width:34px;height:34px;border-radius:50%;background:#000;color:#fff;display:flex;align-items:center;justify-content:center;font-weight:700;font-size:15px;margin-bottom:12px}\n.cgv .num.r{background:#E4002B}\n.cgv svg{display:block;width:100%;height:auto}\n@media (max-width:640px){.cgv .g4{grid-template-columns:1fr 1fr}.cgv{padding:20px 18px 14px;border-radius:0 32px 0 0}.cgv .g2,.cgv .g3,.cgv .side{grid-template-columns:1fr}.cgv .vb{height:190px;gap:10px}.cgv .vb-l{gap:10px}.cgv .tag{display:none}.cgv .hb{grid-template-columns:96px 1fr}}\n<\/style><div class=\"cgv\" role=\"figure\" aria-label=\"Daily revenue: \u20ac120 before, \u20ac125 with a flat increase, \u20ac130 with group pricing, 8% more than before\"><div class=\"lbl\">Way 1<\/div><div class=\"ttl\">Group pricing beats a flat increase<\/div><div class=\"sub\">Daily coffee revenue on the same campus, 300 coffees a day<\/div><div class=\"body\"><div class=\"side\"><div><div class=\"vb\"><div class=\"col\"><div class=\"v\">\u20ac120<\/div><div class=\"b\" style=\"height:73.8%;background:#B5B5B5\"><\/div><\/div><div class=\"col\"><div class=\"v\">\u20ac125<\/div><div class=\"b\" style=\"height:76.9%;background:#B5B5B5\"><\/div><\/div><div class=\"col\"><div class=\"v\">\u20ac130<\/div><div class=\"b\" style=\"height:80.0%;background:#006AFE\"><\/div><\/div><\/div><div class=\"vb-l\"><div>Before<small>\u20ac0.40 for everyone<\/small><\/div><div>Flat increase<small>\u20ac0.45 for everyone, students buy 15% less<\/small><\/div><div>Group pricing<small>students unchanged, no lost volume<\/small><\/div><\/div><\/div><div class=\"panel\"><div class=\"big red\">+8%<\/div><div style=\"font-weight:600;margin-top:10px\">more revenue than before<\/div><div class=\"muted\" style=\"font-size:14px\">with no students lost<\/div><\/div><\/div><\/div><div class=\"src\">Illustrative example, not sourced data<\/div><\/div>\n<section id=\"written-content-block_c74985e28feeac8b61b5f8e93acc5f20\" class=\"block written-content\">\n    <div class=\"container\">\n        <div class=\"row\">\n            <div class=\"col-12\">\n                <h2><b>M\u00e9thode 2 : Demandez \u00e0 l&#8217;employeur de payer une partie du prix.<\/b><\/h2>\n<p><b>Que faire : <\/b>dans les bureaux, les usines et les h\u00f4pitaux, proposez au client une solution pour subventionner le caf\u00e9 de son personnel.<\/p>\n<p><b>Comment le configurer :<\/b><\/p>\n<ol>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Convenir avec le client des groupes qui recevront une subvention et du montant de celle-ci.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">D\u00e9finissez un prix plus bas \u00e0 la machine pour ces groupes.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Facturez la diff\u00e9rence \u00e0 l&#8217;employeur chaque mois.<\/span><\/li>\n<\/ol>\n<p><b>R\u00e9sultat:<\/b><span style=\"font-weight: 400;\"> Les employ\u00e9s paient moins cher, l&rsquo;entreprise offre un avantage visible et l&rsquo;op\u00e9rateur per\u00e7oit le prix total par tasse. Dans l&rsquo;exemple du campus cit\u00e9 plus haut, la direction paie 0,25 \u20ac \u00e0 la machine, tandis que l&rsquo;op\u00e9rateur en gagne 0,50 \u20ac. <\/span><\/p>\n            <\/div>\n        <\/div>\n    <\/div>\n<\/section>\n\n<!-- Coges blog visual: 07-way2-employer-share. Paste into a Custom HTML block. --><link rel=\"preconnect\" href=\"https:\/\/fonts.googleapis.com\"\/><link href=\"https:\/\/fonts.googleapis.com\/css2?family=Rethink+Sans:wght@400;500;600;700&#038;display=swap\" rel=\"stylesheet\"\/><style>.cgv{font-family:'Rethink Sans',system-ui,-apple-system,'Segoe UI',Arial,sans-serif;color:#000;background:#EFEFEF;border-radius:0 48px 0 0;padding:28px 28px 18px;margin:32px 0;line-height:1.35;-webkit-font-smoothing:antialiased}\n.cgv *{box-sizing:border-box;margin:0;padding:0;font-family:inherit}\n.cgv .lbl{font-size:13px;font-weight:600;color:#444;margin-bottom:8px}\n.cgv .ttl{font-size:clamp(20px,3.2vw,26px);font-weight:700;line-height:1.15;letter-spacing:-.01em}\n.cgv .sub{font-size:15px;color:#444;margin-top:6px}\n.cgv .body{margin-top:22px}\n.cgv .src{border-top:1px solid #000;margin-top:24px;padding-top:10px;font-size:12px;color:#444}\n.cgv .panel{background:#fff;border-radius:0 40px 0 0;padding:22px}\n.cgv .panel.dark{background:#000;color:#fff}\n.cgv .big{font-size:clamp(34px,6vw,50px);font-weight:700;line-height:1;letter-spacing:-.02em}\n.cgv .red{color:#E4002B}.cgv .blue{color:#006AFE}.cgv .muted{color:#444}\n.cgv .g2{display:grid;grid-template-columns:1fr 1fr;gap:14px}\n.cgv .g3{display:grid;grid-template-columns:repeat(3,1fr);gap:14px}\n.cgv .g4{display:grid;grid-template-columns:repeat(4,1fr);gap:12px}.cgv .g4 .panel{padding:18px 16px;border-radius:0 32px 0 0}\n.cgv .side{display:grid;grid-template-columns:1fr 220px;gap:18px;align-items:center}\n.cgv .hb{display:grid;grid-template-columns:minmax(110px,32%) 1fr;gap:12px 14px;align-items:center}\n.cgv .hb .nm{font-size:15px;font-weight:600}.cgv .hb .nm small{display:block;font-size:12px;font-weight:400;color:#444}\n.cgv .trk{display:flex;align-items:center;gap:10px}\n.cgv .bar{height:30px;border-radius:0 15px 0 0;flex:none}\n.cgv .val{font-size:16px;font-weight:700;white-space:nowrap}\n.cgv .tag{font-size:13px;color:#444;margin-left:auto;white-space:nowrap}\n.cgv .vb{display:flex;align-items:flex-end;gap:18px;height:240px}\n.cgv .vb .col{flex:1;display:flex;flex-direction:column;justify-content:flex-end;height:100%;max-width:150px}\n.cgv .vb .v{font-size:clamp(18px,2.6vw,24px);font-weight:700;margin-bottom:6px}\n.cgv .vb .b{border-radius:0 32px 0 0;width:100%}\n.cgv .vb-l{display:flex;gap:18px;margin-top:8px}.cgv .vb-l div{flex:1;max-width:150px;font-size:14px;font-weight:600}.cgv .vb-l small{display:block;font-weight:400;font-size:12px;color:#444}\n.cgv .chip{display:inline-block;border:1.5px solid currentColor;border-radius:999px;padding:4px 12px;font-size:13px;font-weight:500;margin:0 6px 6px 0}\n.cgv .kv{display:grid;grid-template-columns:90px 1fr;gap:8px 12px;margin-top:14px;padding-top:14px;border-top:1px solid #D4D4D4;font-size:15px}\n.cgv .dark .kv{border-color:#444}.cgv .kv span:nth-child(odd){color:#444}.cgv .dark .kv span:nth-child(odd){color:#BBB}.cgv .kv span:nth-child(even){font-weight:600}\n.cgv ul.ln{list-style:none;margin-top:14px}.cgv ul.ln li{display:flex;align-items:center;gap:10px;font-size:15px;padding:7px 0}\n.cgv ul.ln li:before{content:\"\";width:22px;height:3px;background:#000;border-radius:2px;flex:none;box-shadow:22px 0 0 0 transparent}\n.cgv ul.ln li:after{content:none}\n.cgv .num{width:34px;height:34px;border-radius:50%;background:#000;color:#fff;display:flex;align-items:center;justify-content:center;font-weight:700;font-size:15px;margin-bottom:12px}\n.cgv .num.r{background:#E4002B}\n.cgv svg{display:block;width:100%;height:auto}\n@media (max-width:640px){.cgv .g4{grid-template-columns:1fr 1fr}.cgv{padding:20px 18px 14px;border-radius:0 32px 0 0}.cgv .g2,.cgv .g3,.cgv .side{grid-template-columns:1fr}.cgv .vb{height:190px;gap:10px}.cgv .vb-l{gap:10px}.cgv .tag{display:none}.cgv .hb{grid-template-columns:96px 1fr}}\n<\/style><div class=\"cgv\" role=\"figure\" aria-label=\"A \u20ac0.50 coffee split into \u20ac0.25 paid by the employee and \u20ac0.25 paid by the employer\"><div class=\"lbl\">Way 2<\/div><div class=\"ttl\">The employer shares the cost<\/div><div class=\"sub\">One coffee, two payers, full price for the operator<\/div><div class=\"body\"><div class=\"g2\"><div class=\"panel dark\" style=\"border-radius:0\"><div class=\"big\">\u20ac0.25<\/div><div style=\"font-size:14px;margin-top:8px\">paid by the employee at the machine<\/div><\/div><div class=\"panel\" style=\"background:#006AFE;color:#fff\"><div class=\"big\">\u20ac0.25<\/div><div style=\"font-size:14px;margin-top:8px\">invoiced to the employer every month<\/div><\/div><\/div><div style=\"border:3px solid #000;border-top:0;height:16px;margin-top:12px\"><\/div><div style=\"display:flex;align-items:baseline;gap:12px;margin-top:14px;flex-wrap:wrap\"><span class=\"big red\" style=\"font-size:clamp(28px,5vw,40px)\">\u20ac0.50<\/span><span style=\"font-weight:600;font-size:17px\">received by the operator per coffee<\/span><\/div><div class=\"muted\" style=\"font-size:14px;margin-top:6px\">Employees pay less. The company offers a visible benefit.<\/div><\/div><div class=\"src\">Illustrative example, not sourced data<\/div><\/div>\n<section id=\"written-content-block_db18d1eb59cd9dd2ce608e6f910dbfd4\" class=\"block written-content\">\n    <div class=\"container\">\n        <div class=\"row\">\n            <div class=\"col-12\">\n                <h2><b>M\u00e9thode 3 : Appliquer une r\u00e9duction aux heures creuses et maintenir le tarif plein aux heures de pointe.<\/b><\/h2>\n<p><b>Que faire : <\/b>utilisez le levier des prix pour d\u00e9placer les ventes des p\u00e9riodes d&rsquo;affluence vers les cr\u00e9neaux plus calmes, comme le d\u00e9jeuner ou le service du soir.<\/p>\n<p><b>Comment le configurer :<\/b><\/p>\n<ol>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Consultez les donn\u00e9es de ventes heure par heure pour identifier les p\u00e9riodes creuses.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Appliquez une l\u00e9g\u00e8re r\u00e9duction uniquement pour ces cr\u00e9neaux horaires, par exemple une remise de 5 centimes entre 15 h 00 et 17 h 00, ou apr\u00e8s 18 h 00 pour les \u00e9quipes de nuit.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Informez vos clients. Avec une application de paiement mobile telle que <\/span> <a href=\"https:\/\/coges.eu\/fr\/paiements\/applications-mobiles\/\">Pay4Vend<\/a>, les utilisateurs voient l&rsquo;offre sur leur t\u00e9l\u00e9phone d\u00e8s qu&rsquo;elle est lanc\u00e9e.<\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Maintenez le tarif plein pour le pic d&rsquo;activit\u00e9 du matin.<\/span><\/li>\n<\/ol>\n<p><b>Exemple:<\/b><span style=\"font-weight: 400;\"> Une machine vend 20 caf\u00e9s entre 15 h et 17 h au prix de 0,40 \u20ac, soit 8 \u20ac. Avec une r\u00e9duction de 5 centimes, les ventes passent \u00e0 35 caf\u00e9s \u00e0 0,35 \u20ac, soit 12,25 \u20ac. M\u00eame machine, m\u00eames horaires, et plus de 50 % de recettes en plus.  <\/span><\/p>\n            <\/div>\n        <\/div>\n    <\/div>\n<\/section>\n\n<!-- Coges blog visual: 08-way3-quiet-hours. Paste into a Custom HTML block. --><link rel=\"preconnect\" href=\"https:\/\/fonts.googleapis.com\"\/><link href=\"https:\/\/fonts.googleapis.com\/css2?family=Rethink+Sans:wght@400;500;600;700&#038;display=swap\" rel=\"stylesheet\"\/><style>.cgv{font-family:'Rethink Sans',system-ui,-apple-system,'Segoe UI',Arial,sans-serif;color:#000;background:#EFEFEF;border-radius:0 48px 0 0;padding:28px 28px 18px;margin:32px 0;line-height:1.35;-webkit-font-smoothing:antialiased}\n.cgv *{box-sizing:border-box;margin:0;padding:0;font-family:inherit}\n.cgv .lbl{font-size:13px;font-weight:600;color:#444;margin-bottom:8px}\n.cgv .ttl{font-size:clamp(20px,3.2vw,26px);font-weight:700;line-height:1.15;letter-spacing:-.01em}\n.cgv .sub{font-size:15px;color:#444;margin-top:6px}\n.cgv .body{margin-top:22px}\n.cgv .src{border-top:1px solid #000;margin-top:24px;padding-top:10px;font-size:12px;color:#444}\n.cgv .panel{background:#fff;border-radius:0 40px 0 0;padding:22px}\n.cgv .panel.dark{background:#000;color:#fff}\n.cgv .big{font-size:clamp(34px,6vw,50px);font-weight:700;line-height:1;letter-spacing:-.02em}\n.cgv .red{color:#E4002B}.cgv .blue{color:#006AFE}.cgv .muted{color:#444}\n.cgv .g2{display:grid;grid-template-columns:1fr 1fr;gap:14px}\n.cgv .g3{display:grid;grid-template-columns:repeat(3,1fr);gap:14px}\n.cgv .g4{display:grid;grid-template-columns:repeat(4,1fr);gap:12px}.cgv .g4 .panel{padding:18px 16px;border-radius:0 32px 0 0}\n.cgv .side{display:grid;grid-template-columns:1fr 220px;gap:18px;align-items:center}\n.cgv .hb{display:grid;grid-template-columns:minmax(110px,32%) 1fr;gap:12px 14px;align-items:center}\n.cgv .hb .nm{font-size:15px;font-weight:600}.cgv .hb .nm small{display:block;font-size:12px;font-weight:400;color:#444}\n.cgv .trk{display:flex;align-items:center;gap:10px}\n.cgv .bar{height:30px;border-radius:0 15px 0 0;flex:none}\n.cgv .val{font-size:16px;font-weight:700;white-space:nowrap}\n.cgv .tag{font-size:13px;color:#444;margin-left:auto;white-space:nowrap}\n.cgv .vb{display:flex;align-items:flex-end;gap:18px;height:240px}\n.cgv .vb .col{flex:1;display:flex;flex-direction:column;justify-content:flex-end;height:100%;max-width:150px}\n.cgv .vb .v{font-size:clamp(18px,2.6vw,24px);font-weight:700;margin-bottom:6px}\n.cgv .vb .b{border-radius:0 32px 0 0;width:100%}\n.cgv .vb-l{display:flex;gap:18px;margin-top:8px}.cgv .vb-l div{flex:1;max-width:150px;font-size:14px;font-weight:600}.cgv .vb-l small{display:block;font-weight:400;font-size:12px;color:#444}\n.cgv .chip{display:inline-block;border:1.5px solid currentColor;border-radius:999px;padding:4px 12px;font-size:13px;font-weight:500;margin:0 6px 6px 0}\n.cgv .kv{display:grid;grid-template-columns:90px 1fr;gap:8px 12px;margin-top:14px;padding-top:14px;border-top:1px solid #D4D4D4;font-size:15px}\n.cgv .dark .kv{border-color:#444}.cgv .kv span:nth-child(odd){color:#444}.cgv .dark .kv span:nth-child(odd){color:#BBB}.cgv .kv span:nth-child(even){font-weight:600}\n.cgv ul.ln{list-style:none;margin-top:14px}.cgv ul.ln li{display:flex;align-items:center;gap:10px;font-size:15px;padding:7px 0}\n.cgv ul.ln li:before{content:\"\";width:22px;height:3px;background:#000;border-radius:2px;flex:none;box-shadow:22px 0 0 0 transparent}\n.cgv ul.ln li:after{content:none}\n.cgv .num{width:34px;height:34px;border-radius:50%;background:#000;color:#fff;display:flex;align-items:center;justify-content:center;font-weight:700;font-size:15px;margin-bottom:12px}\n.cgv .num.r{background:#E4002B}\n.cgv svg{display:block;width:100%;height:auto}\n@media (max-width:640px){.cgv .g4{grid-template-columns:1fr 1fr}.cgv{padding:20px 18px 14px;border-radius:0 32px 0 0}.cgv .g2,.cgv .g3,.cgv .side{grid-template-columns:1fr}.cgv .vb{height:190px;gap:10px}.cgv .vb-l{gap:10px}.cgv .tag{display:none}.cgv .hb{grid-template-columns:96px 1fr}}\n<\/style><div class=\"cgv\" role=\"figure\" aria-label=\"Quiet-hour revenue rises from \u20ac8 at full price to \u20ac12.25 with a 5-cent discount, up 53%\"><div class=\"lbl\">Way 3<\/div><div class=\"ttl\">A small discount fills the quiet hours<\/div><div class=\"sub\">Coffee sales between 15:00 and 17:00 on one machine<\/div><div class=\"body\"><div class=\"side\"><div><div class=\"vb\"><div class=\"col\"><div class=\"v\">\u20ac8<\/div><div class=\"b\" style=\"height:52.2%;background:#B5B5B5\"><\/div><\/div><div class=\"col\"><div class=\"v\">\u20ac12.25<\/div><div class=\"b\" style=\"height:80.0%;background:#006AFE\"><\/div><\/div><\/div><div class=\"vb-l\"><div>Full price<small>20 coffees \u00d7 \u20ac0.40<\/small><\/div><div>5 cents off<small>35 coffees \u00d7 \u20ac0.35<\/small><\/div><\/div><\/div><div class=\"panel\"><div class=\"big red\">+53%<\/div><div style=\"font-weight:600;margin-top:10px\">revenue in the same hours<\/div><div class=\"muted\" style=\"font-size:14px\">peak hours stay at full price<\/div><\/div><\/div><\/div><div class=\"src\">Illustrative example, not sourced data<\/div><\/div>\n<section id=\"written-content-block_2a98cfff16b788a8df52561c970b02ce\" class=\"block written-content\">\n    <div class=\"container\">\n        <div class=\"row\">\n            <div class=\"col-12\">\n                <p><span style=\"font-weight: 400;\">Les op\u00e9rateurs fonctionnent d\u00e9j\u00e0 de cette mani\u00e8re. L&rsquo;op\u00e9rateur britannique <\/span><a href=\"https:\/\/coges.eu\/fr\/blog\/transformer-la-distribution-automatique-en-une-plateforme-dengagement\/\"> <span style=\"font-weight: 400;\">Broderick&rsquo;s<\/span><\/a><span style=\"font-weight: 400;\"> utilise Pay4Vend pour lancer instantan\u00e9ment des promotions bas\u00e9es sur la localisation, le moment de la journ\u00e9e et la m\u00e9t\u00e9o. La remise appliqu\u00e9e aux heures creuses cesse d&rsquo;\u00eatre un simple param\u00e8tre de la machine pour devenir une campagne que l&rsquo;on peut activer depuis son bureau. <\/span><\/p>\n<p><span style=\"font-weight: 400;\">Le message adress\u00e9 aux clients change \u00e9galement. Au lieu de \u00ab le caf\u00e9 est plus cher \u00bb, il devient \u00ab le caf\u00e9 est moins cher quand vous faites votre choix \u00bb. <\/span><\/p>\n<p>Pour d\u00e9couvrir d&rsquo;autres exemples concrets de tarification bas\u00e9e sur des horaires ou sur la localisation, consultez l&rsquo;article de Vendon intitul\u00e9 \u00ab <a href=\"https:\/\/vendon.net\/blog\/5-pricing-strategies-real-operators-actually-use\/\">5 strat\u00e9gies de tarification r\u00e9ellement utilis\u00e9es par les op\u00e9rateurs<\/a> \u00bb.<\/p>\n<h3><b>M\u00e9thode 4 : R\u00e9compenser les rechargements et la fr\u00e9quence<\/b><\/h3>\n<p><b>Que faire : <\/b>donnez aux clients r\u00e9guliers une raison de s&rsquo;engager envers la machine avant de l&rsquo;acheter.<\/p>\n<p><b>Comment le configurer :<\/b><\/p>\n<ol>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Proposez un bonus de rechargement, par exemple 1 \u20ac de cr\u00e9dit suppl\u00e9mentaire pour chaque tranche de 20 \u20ac charg\u00e9e sur une cl\u00e9, une carte ou une application.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Simplifiez le rechargement. Avec l&rsquo;application Pay4Vend, les utilisateurs peuvent recharger leur compte en esp\u00e8ces (pi\u00e8ces ou billets) directement \u00e0 la machine, ou via PayPal, carte bancaire ou Apple Pay. <\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Ajoutez une r\u00e8gle de fid\u00e9lit\u00e9 simple, comme un caf\u00e9 offert apr\u00e8s dix caf\u00e9s achet\u00e9s.<\/span><\/li>\n<\/ol>\n<p>Exemple : l&rsquo;op\u00e9rateur italien <a href=\"https:\/\/www.seldavending.it\/\">Selda <\/a>utilise les fonctionnalit\u00e9s de bonus de <a href=\"https:\/\/coges.eu\/fr\/paiements\/engine-et-engine-connect\/\">Coges Engine<\/a> pour inciter les clients \u00e0 revenir : quiconque effectue 10 achats avec sa <a href=\"https:\/\/coges.eu\/fr\/paiements\/mykey\/\">MyKey<\/a><span style=\"font-weight: 400;\"> au cours d&rsquo;une m\u00eame semaine re\u00e7oit automatiquement un caf\u00e9 gratuit. Il s&rsquo;agit de la r\u00e8gle de fid\u00e9lit\u00e9 mentionn\u00e9e plus haut, fonctionnant de mani\u00e8re autonome.  <\/span><\/p>\n<p><b>R\u00e9sultat:<\/b><span style=\"font-weight: 400;\"> L&rsquo;op\u00e9rateur encaisse l&rsquo;argent \u00e0 l&rsquo;avance et le client a d\u00e9j\u00e0 d\u00e9cid\u00e9 d&rsquo;o\u00f9 proviendront ses vingt prochains caf\u00e9s. Gr\u00e2ce au cr\u00e9dit disponible sur son application ou sa cl\u00e9, il est bien moins susceptible de commencer \u00e0 apporter son caf\u00e9 de chez lui. En savoir plus sur  <\/span> <a href=\"https:\/\/coges.eu\/fr\/blog\/pourquoi-les-gerants-detablissements-de-distribution-automatiques-experimentes-continuent-de-faire-confiance-au-circuit-ferme\/\">Pourquoi les exploitants de distributeurs automatiques exp\u00e9riment\u00e9s continuent de faire confiance aux syst\u00e8mes en boucle ferm\u00e9e.<\/a><\/p>\n            <\/div>\n        <\/div>\n    <\/div>\n<\/section>\n\n<!-- Coges blog visual: 09-way4-topup-loyalty. Paste into a Custom HTML block. --><link rel=\"preconnect\" href=\"https:\/\/fonts.googleapis.com\"\/><link href=\"https:\/\/fonts.googleapis.com\/css2?family=Rethink+Sans:wght@400;500;600;700&#038;display=swap\" rel=\"stylesheet\"\/><style>.cgv{font-family:'Rethink Sans',system-ui,-apple-system,'Segoe UI',Arial,sans-serif;color:#000;background:#EFEFEF;border-radius:0 48px 0 0;padding:28px 28px 18px;margin:32px 0;line-height:1.35;-webkit-font-smoothing:antialiased}\n.cgv *{box-sizing:border-box;margin:0;padding:0;font-family:inherit}\n.cgv .lbl{font-size:13px;font-weight:600;color:#444;margin-bottom:8px}\n.cgv .ttl{font-size:clamp(20px,3.2vw,26px);font-weight:700;line-height:1.15;letter-spacing:-.01em}\n.cgv .sub{font-size:15px;color:#444;margin-top:6px}\n.cgv .body{margin-top:22px}\n.cgv .src{border-top:1px solid #000;margin-top:24px;padding-top:10px;font-size:12px;color:#444}\n.cgv .panel{background:#fff;border-radius:0 40px 0 0;padding:22px}\n.cgv .panel.dark{background:#000;color:#fff}\n.cgv .big{font-size:clamp(34px,6vw,50px);font-weight:700;line-height:1;letter-spacing:-.02em}\n.cgv .red{color:#E4002B}.cgv .blue{color:#006AFE}.cgv .muted{color:#444}\n.cgv .g2{display:grid;grid-template-columns:1fr 1fr;gap:14px}\n.cgv .g3{display:grid;grid-template-columns:repeat(3,1fr);gap:14px}\n.cgv .g4{display:grid;grid-template-columns:repeat(4,1fr);gap:12px}.cgv .g4 .panel{padding:18px 16px;border-radius:0 32px 0 0}\n.cgv .side{display:grid;grid-template-columns:1fr 220px;gap:18px;align-items:center}\n.cgv .hb{display:grid;grid-template-columns:minmax(110px,32%) 1fr;gap:12px 14px;align-items:center}\n.cgv .hb .nm{font-size:15px;font-weight:600}.cgv .hb .nm small{display:block;font-size:12px;font-weight:400;color:#444}\n.cgv .trk{display:flex;align-items:center;gap:10px}\n.cgv .bar{height:30px;border-radius:0 15px 0 0;flex:none}\n.cgv .val{font-size:16px;font-weight:700;white-space:nowrap}\n.cgv .tag{font-size:13px;color:#444;margin-left:auto;white-space:nowrap}\n.cgv .vb{display:flex;align-items:flex-end;gap:18px;height:240px}\n.cgv .vb .col{flex:1;display:flex;flex-direction:column;justify-content:flex-end;height:100%;max-width:150px}\n.cgv .vb .v{font-size:clamp(18px,2.6vw,24px);font-weight:700;margin-bottom:6px}\n.cgv .vb .b{border-radius:0 32px 0 0;width:100%}\n.cgv .vb-l{display:flex;gap:18px;margin-top:8px}.cgv .vb-l div{flex:1;max-width:150px;font-size:14px;font-weight:600}.cgv .vb-l small{display:block;font-weight:400;font-size:12px;color:#444}\n.cgv .chip{display:inline-block;border:1.5px solid currentColor;border-radius:999px;padding:4px 12px;font-size:13px;font-weight:500;margin:0 6px 6px 0}\n.cgv .kv{display:grid;grid-template-columns:90px 1fr;gap:8px 12px;margin-top:14px;padding-top:14px;border-top:1px solid #D4D4D4;font-size:15px}\n.cgv .dark .kv{border-color:#444}.cgv .kv span:nth-child(odd){color:#444}.cgv .dark .kv span:nth-child(odd){color:#BBB}.cgv .kv span:nth-child(even){font-weight:600}\n.cgv ul.ln{list-style:none;margin-top:14px}.cgv ul.ln li{display:flex;align-items:center;gap:10px;font-size:15px;padding:7px 0}\n.cgv ul.ln li:before{content:\"\";width:22px;height:3px;background:#000;border-radius:2px;flex:none;box-shadow:22px 0 0 0 transparent}\n.cgv ul.ln li:after{content:none}\n.cgv .num{width:34px;height:34px;border-radius:50%;background:#000;color:#fff;display:flex;align-items:center;justify-content:center;font-weight:700;font-size:15px;margin-bottom:12px}\n.cgv .num.r{background:#E4002B}\n.cgv svg{display:block;width:100%;height:auto}\n@media (max-width:640px){.cgv .g4{grid-template-columns:1fr 1fr}.cgv{padding:20px 18px 14px;border-radius:0 32px 0 0}.cgv .g2,.cgv .g3,.cgv .side{grid-template-columns:1fr}.cgv .vb{height:190px;gap:10px}.cgv .vb-l{gap:10px}.cgv .tag{display:none}.cgv .hb{grid-template-columns:96px 1fr}}\n<\/style><div class=\"cgv\" role=\"figure\" aria-label=\"A \u20ac20 top-up gives \u20ac21 in credit, and every 11th coffee is free\"><div class=\"lbl\">Way 4<\/div><div class=\"ttl\">Reward customers for coming back<\/div><div class=\"sub\">Two simple rules that build commitment<\/div><div class=\"body\"><div class=\"g2\"><div class=\"panel\"><div style=\"font-weight:700;font-size:17px\">Top-up bonus<\/div><div style=\"display:flex;align-items:center;gap:16px;margin:22px 0 4px\"><div><div class=\"big muted\">\u20ac20<\/div><div class=\"muted\" style=\"font-size:13px;margin-top:4px\">loaded<\/div><\/div><span style=\"font-size:26px;margin-bottom:20px\">\u2192<\/span><div><div class=\"big blue\">\u20ac21<\/div><div class=\"muted\" style=\"font-size:13px;margin-top:4px\">credit to spend<\/div><\/div><\/div><div style=\"font-weight:600;font-size:14px;margin-top:18px\">The operator is paid before the first coffee<\/div><\/div><div class=\"panel\"><div style=\"font-weight:700;font-size:17px;margin-bottom:16px\">Loyalty reward<\/div><div><span style=\"display:inline-flex;width:38px;height:38px;border-radius:50%;align-items:center;justify-content:center;font-weight:700;font-size:14px;margin:0 6px 8px 0;background:#000;color:#fff\">1<\/span><span style=\"display:inline-flex;width:38px;height:38px;border-radius:50%;align-items:center;justify-content:center;font-weight:700;font-size:14px;margin:0 6px 8px 0;background:#000;color:#fff\">2<\/span><span style=\"display:inline-flex;width:38px;height:38px;border-radius:50%;align-items:center;justify-content:center;font-weight:700;font-size:14px;margin:0 6px 8px 0;background:#000;color:#fff\">3<\/span><span style=\"display:inline-flex;width:38px;height:38px;border-radius:50%;align-items:center;justify-content:center;font-weight:700;font-size:14px;margin:0 6px 8px 0;background:#000;color:#fff\">4<\/span><span style=\"display:inline-flex;width:38px;height:38px;border-radius:50%;align-items:center;justify-content:center;font-weight:700;font-size:14px;margin:0 6px 8px 0;background:#000;color:#fff\">5<\/span><span style=\"display:inline-flex;width:38px;height:38px;border-radius:50%;align-items:center;justify-content:center;font-weight:700;font-size:14px;margin:0 6px 8px 0;background:#000;color:#fff\">6<\/span><span style=\"display:inline-flex;width:38px;height:38px;border-radius:50%;align-items:center;justify-content:center;font-weight:700;font-size:14px;margin:0 6px 8px 0;background:#000;color:#fff\">7<\/span><span style=\"display:inline-flex;width:38px;height:38px;border-radius:50%;align-items:center;justify-content:center;font-weight:700;font-size:14px;margin:0 6px 8px 0;background:#000;color:#fff\">8<\/span><span style=\"display:inline-flex;width:38px;height:38px;border-radius:50%;align-items:center;justify-content:center;font-weight:700;font-size:14px;margin:0 6px 8px 0;background:#000;color:#fff\">9<\/span><span style=\"display:inline-flex;width:38px;height:38px;border-radius:50%;align-items:center;justify-content:center;font-weight:700;font-size:14px;margin:0 6px 8px 0;background:#000;color:#fff\">10<\/span><span style=\"display:inline-flex;width:38px;height:38px;border-radius:50%;align-items:center;justify-content:center;font-weight:700;font-size:12px;margin:0 6px 8px 0;background:#00DC76;color:#000\">free<\/span><\/div><div style=\"font-weight:600;font-size:14px;margin-top:10px\">Every 11th coffee is on the house<\/div><\/div><\/div><\/div><div class=\"src\">Illustrative example<\/div><\/div>\n<section id=\"written-content-block_a131c1b1a5425a0173b4625c3288f528\" class=\"block written-content\">\n    <div class=\"container\">\n        <div class=\"row\">\n            <div class=\"col-12\">\n                <h2><b>M\u00e9thode 5 : Ajoutez un caf\u00e9 premium au lieu d&rsquo;augmenter le prix du caf\u00e9 de base.<\/b><\/h2>\n<p><b>Ce qu&rsquo;il faut faire:<\/b><span style=\"font-weight: 400;\"> Ne cherchez pas \u00e0 monter en gamme pour le caf\u00e9 partout. Ciblez les lieux o\u00f9 l&rsquo;on attend d\u00e9j\u00e0 un meilleur caf\u00e9 et proposez une offre premium avec sa propre grille tarifaire. <\/span><\/p>\n<p><b>Comment le configurer :<\/b><\/p>\n<ol>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Classez vos sites. Un atelier, une \u00e9cole ou un entrep\u00f4t n\u00e9cessitent une tarification juste et simple. Un si\u00e8ge social, un centre d&rsquo;affaires ou un hall d&rsquo;h\u00f4tel s&rsquo;adressent \u00e0 un public diff\u00e9rent.  <\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Dans les emplacements privil\u00e9gi\u00e9s, montez en gamme sur l&rsquo;offre, et pas seulement sur le prix : un assemblage 100 % arabica ou de sp\u00e9cialit\u00e9, des boissons \u00e0 base de lait frais et une machine moderne dot\u00e9e d&rsquo;un menu clair.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Appliquez une grille tarifaire \u00ab premium \u00bb \u00e0 ces machines et maintenez les emplacements standard sur la grille standard.<\/span><\/li>\n<\/ol>\n<p><b>Exemple:<\/b><span style=\"font-weight: 400;\"> Un m\u00eame prestataire dessert une usine de fabrication et le si\u00e8ge social d&rsquo;un cabinet de conseil. \u00c0 l&rsquo;usine, les employ\u00e9s recherchent un caf\u00e9 rapide et abordable, et sont attentifs au moindre centime. Au si\u00e8ge social, le personnel et les clients s&rsquo;attendent \u00e0 un caf\u00e9 de qualit\u00e9.  <\/span><b> Un prix plus \u00e9lev\u00e9 entra\u00eenerait une perte de volume pour l&rsquo;usine, alors qu&rsquo;une offre haut de gamme au si\u00e8ge correspond exactement \u00e0 ce que les clients y attendent.<\/b><\/p>\n<p><b>Pourquoi \u00e7a marche :<\/b><span style=\"font-weight: 400;\"> Les consommateurs italiens de distributeurs automatiques se tournent d\u00e9j\u00e0 vers la qualit\u00e9. Le caf\u00e9 en grains repr\u00e9sente d\u00e9sormais 88 % du caf\u00e9 servi par les distributeurs automatiques en Italie, et CONFIDA constate une attention croissante port\u00e9e \u00e0 la qualit\u00e9 des m\u00e9langes et \u00e0 l&rsquo;exp\u00e9rience d&rsquo;achat ( <\/span><a href=\"https:\/\/www.confida.com\/news\/il-vending-evolve-meno-volumi-tradizionali-piu-qualita-e-nuovi-consumi-confida-presenta-a-venditalia-2026-i-dati-di-settore-2025\/\"><span style=\"font-weight: 400;\">CONFIDA<\/span><\/a><span style=\"font-weight: 400;\">). L&rsquo;achat d&rsquo;un m\u00e9lange haut de gamme repr\u00e9sente un co\u00fbt plus \u00e9lev\u00e9 pour l&rsquo;exploitant ; il n&rsquo;est donc rentable que l\u00e0 o\u00f9 les clients y accordent de la valeur. Aux emplacements ad\u00e9quats, cela permet d&rsquo;augmenter le prix \u00e0 la tasse sans affecter le caf\u00e9 standard propos\u00e9 ailleurs. <\/span><\/p>\n            <\/div>\n        <\/div>\n    <\/div>\n<\/section>\n\n<!-- Coges blog visual: 10-way5-premium-locations. Paste into a Custom HTML block. --><link rel=\"preconnect\" href=\"https:\/\/fonts.googleapis.com\"\/><link href=\"https:\/\/fonts.googleapis.com\/css2?family=Rethink+Sans:wght@400;500;600;700&#038;display=swap\" rel=\"stylesheet\"\/><style>.cgv{font-family:'Rethink Sans',system-ui,-apple-system,'Segoe UI',Arial,sans-serif;color:#000;background:#EFEFEF;border-radius:0 48px 0 0;padding:28px 28px 18px;margin:32px 0;line-height:1.35;-webkit-font-smoothing:antialiased}\n.cgv *{box-sizing:border-box;margin:0;padding:0;font-family:inherit}\n.cgv .lbl{font-size:13px;font-weight:600;color:#444;margin-bottom:8px}\n.cgv .ttl{font-size:clamp(20px,3.2vw,26px);font-weight:700;line-height:1.15;letter-spacing:-.01em}\n.cgv .sub{font-size:15px;color:#444;margin-top:6px}\n.cgv .body{margin-top:22px}\n.cgv .src{border-top:1px solid #000;margin-top:24px;padding-top:10px;font-size:12px;color:#444}\n.cgv .panel{background:#fff;border-radius:0 40px 0 0;padding:22px}\n.cgv .panel.dark{background:#000;color:#fff}\n.cgv .big{font-size:clamp(34px,6vw,50px);font-weight:700;line-height:1;letter-spacing:-.02em}\n.cgv .red{color:#E4002B}.cgv .blue{color:#006AFE}.cgv .muted{color:#444}\n.cgv .g2{display:grid;grid-template-columns:1fr 1fr;gap:14px}\n.cgv .g3{display:grid;grid-template-columns:repeat(3,1fr);gap:14px}\n.cgv .g4{display:grid;grid-template-columns:repeat(4,1fr);gap:12px}.cgv .g4 .panel{padding:18px 16px;border-radius:0 32px 0 0}\n.cgv .side{display:grid;grid-template-columns:1fr 220px;gap:18px;align-items:center}\n.cgv .hb{display:grid;grid-template-columns:minmax(110px,32%) 1fr;gap:12px 14px;align-items:center}\n.cgv .hb .nm{font-size:15px;font-weight:600}.cgv .hb .nm small{display:block;font-size:12px;font-weight:400;color:#444}\n.cgv .trk{display:flex;align-items:center;gap:10px}\n.cgv .bar{height:30px;border-radius:0 15px 0 0;flex:none}\n.cgv .val{font-size:16px;font-weight:700;white-space:nowrap}\n.cgv .tag{font-size:13px;color:#444;margin-left:auto;white-space:nowrap}\n.cgv .vb{display:flex;align-items:flex-end;gap:18px;height:240px}\n.cgv .vb .col{flex:1;display:flex;flex-direction:column;justify-content:flex-end;height:100%;max-width:150px}\n.cgv .vb .v{font-size:clamp(18px,2.6vw,24px);font-weight:700;margin-bottom:6px}\n.cgv .vb .b{border-radius:0 32px 0 0;width:100%}\n.cgv .vb-l{display:flex;gap:18px;margin-top:8px}.cgv .vb-l div{flex:1;max-width:150px;font-size:14px;font-weight:600}.cgv .vb-l small{display:block;font-weight:400;font-size:12px;color:#444}\n.cgv .chip{display:inline-block;border:1.5px solid currentColor;border-radius:999px;padding:4px 12px;font-size:13px;font-weight:500;margin:0 6px 6px 0}\n.cgv .kv{display:grid;grid-template-columns:90px 1fr;gap:8px 12px;margin-top:14px;padding-top:14px;border-top:1px solid #D4D4D4;font-size:15px}\n.cgv .dark .kv{border-color:#444}.cgv .kv span:nth-child(odd){color:#444}.cgv .dark .kv span:nth-child(odd){color:#BBB}.cgv .kv span:nth-child(even){font-weight:600}\n.cgv ul.ln{list-style:none;margin-top:14px}.cgv ul.ln li{display:flex;align-items:center;gap:10px;font-size:15px;padding:7px 0}\n.cgv ul.ln li:before{content:\"\";width:22px;height:3px;background:#000;border-radius:2px;flex:none;box-shadow:22px 0 0 0 transparent}\n.cgv ul.ln li:after{content:none}\n.cgv .num{width:34px;height:34px;border-radius:50%;background:#000;color:#fff;display:flex;align-items:center;justify-content:center;font-weight:700;font-size:15px;margin-bottom:12px}\n.cgv .num.r{background:#E4002B}\n.cgv svg{display:block;width:100%;height:auto}\n@media (max-width:640px){.cgv .g4{grid-template-columns:1fr 1fr}.cgv{padding:20px 18px 14px;border-radius:0 32px 0 0}.cgv .g2,.cgv .g3,.cgv .side{grid-template-columns:1fr}.cgv .vb{height:190px;gap:10px}.cgv .vb-l{gap:10px}.cgv .tag{display:none}.cgv .hb{grid-template-columns:96px 1fr}}\n<\/style><div class=\"cgv\" role=\"figure\" aria-label=\"Standard locations like factories keep a standard blend and price; premium locations like corporate HQs get premium coffee and a premium price list\"><div class=\"lbl\">Way 5<\/div><div class=\"ttl\">Match the coffee to the location<\/div><div class=\"sub\">Same operator, two kinds of locations<\/div><div class=\"body\"><div class=\"g2\"><div class=\"panel\"><div style=\"font-weight:700;font-size:19px\">Standard locations<\/div><div style=\"font-size:14px;margin:2px 0 14px;color:#444\">Price matters most<\/div><div><span class=\"chip\">Factory floor<\/span><span class=\"chip\">School<\/span><span class=\"chip\">Warehouse<\/span><\/div><div class=\"kv\"><span>Coffee<\/span><span>Standard blend<\/span><span>Price list<\/span><span>Standard<\/span><span>Goal<\/span><span>Keep volume<\/span><\/div><\/div><div class=\"panel dark\"><div style=\"font-weight:700;font-size:19px\">Premium locations<\/div><div style=\"font-size:14px;margin:2px 0 14px;color:#BBB\">Quality matters most<\/div><div><span class=\"chip\">Corporate HQ<\/span><span class=\"chip\">Business centre<\/span><span class=\"chip\">Hotel lobby<\/span><\/div><div class=\"kv\"><span>Coffee<\/span><span>100% arabica, fresh milk<\/span><span>Price list<\/span><span>Premium<\/span><span>Goal<\/span><span class=\"red\">Higher price per cup<\/span><\/div><\/div><\/div><\/div><div class=\"src\">Illustrative example<\/div><\/div>\n<section id=\"written-content-block_fbbd943c2e14551d722ed814cfff5bc1\" class=\"block written-content\">\n    <div class=\"container\">\n        <div class=\"row\">\n            <div class=\"col-12\">\n                <h2><b>M\u00e9thode 6 : R\u00e9duisez les co\u00fbts que vous ma\u00eetrisez.<\/b><\/h2>\n<p><b>Ce qu&rsquo;il faut faire:<\/b><span style=\"font-weight: 400;\"> Les prix du caf\u00e9 \u00e9chappent \u00e0 votre contr\u00f4le. Ce n&rsquo;est pas le cas de nombreuses charges d&rsquo;exploitation. <\/span><\/p>\n<p><b>Comment le configurer :<\/b><\/p>\n<ol>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Incitez davantage de clients \u00e0 d\u00e9laisser les pi\u00e8ces au profit des cl\u00e9s, des cartes et des paiements via application. Moins d&rsquo;esp\u00e8ces signifie moins de collectes, moins de comptage et moins de d\u00e9placements \u00e0 la banque. <\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Utilisez la surveillance \u00e0 distance des machines pour un r\u00e9approvisionnement bas\u00e9 sur les niveaux de stock r\u00e9els, et non sur des horaires fixes. Moins de d\u00e9placements inutiles signifient des co\u00fbts de carburant et de main-d&rsquo;\u0153uvre r\u00e9duits. Vendon explique comment.  <\/span> <a href=\"https:\/\/vendon.net\/blog\/how-to-deal-with-growing-expenses-and-evolving-customer-preferences-as-a-vending-operator\/\">S&rsquo;adapter aux changements en tant qu&rsquo;exploitant de distributeurs automatiques.<\/a><\/li>\n<\/ol>\n<p><b>R\u00e9sultat :<\/b> chaque euro \u00e9conomis\u00e9 sur les op\u00e9rations est un euro qui n&rsquo;a pas besoin de provenir d&rsquo;une augmentation de prix.<\/p>\n            <\/div>\n        <\/div>\n    <\/div>\n<\/section>\n\n<!-- Coges blog visual: 11-way6-cut-costs. Paste into a Custom HTML block. --><link rel=\"preconnect\" href=\"https:\/\/fonts.googleapis.com\"\/><link href=\"https:\/\/fonts.googleapis.com\/css2?family=Rethink+Sans:wght@400;500;600;700&#038;display=swap\" rel=\"stylesheet\"\/><style>.cgv{font-family:'Rethink Sans',system-ui,-apple-system,'Segoe UI',Arial,sans-serif;color:#000;background:#EFEFEF;border-radius:0 48px 0 0;padding:28px 28px 18px;margin:32px 0;line-height:1.35;-webkit-font-smoothing:antialiased}\n.cgv *{box-sizing:border-box;margin:0;padding:0;font-family:inherit}\n.cgv .lbl{font-size:13px;font-weight:600;color:#444;margin-bottom:8px}\n.cgv .ttl{font-size:clamp(20px,3.2vw,26px);font-weight:700;line-height:1.15;letter-spacing:-.01em}\n.cgv .sub{font-size:15px;color:#444;margin-top:6px}\n.cgv .body{margin-top:22px}\n.cgv .src{border-top:1px solid #000;margin-top:24px;padding-top:10px;font-size:12px;color:#444}\n.cgv .panel{background:#fff;border-radius:0 40px 0 0;padding:22px}\n.cgv .panel.dark{background:#000;color:#fff}\n.cgv .big{font-size:clamp(34px,6vw,50px);font-weight:700;line-height:1;letter-spacing:-.02em}\n.cgv .red{color:#E4002B}.cgv .blue{color:#006AFE}.cgv .muted{color:#444}\n.cgv .g2{display:grid;grid-template-columns:1fr 1fr;gap:14px}\n.cgv .g3{display:grid;grid-template-columns:repeat(3,1fr);gap:14px}\n.cgv .g4{display:grid;grid-template-columns:repeat(4,1fr);gap:12px}.cgv .g4 .panel{padding:18px 16px;border-radius:0 32px 0 0}\n.cgv .side{display:grid;grid-template-columns:1fr 220px;gap:18px;align-items:center}\n.cgv .hb{display:grid;grid-template-columns:minmax(110px,32%) 1fr;gap:12px 14px;align-items:center}\n.cgv .hb .nm{font-size:15px;font-weight:600}.cgv .hb .nm small{display:block;font-size:12px;font-weight:400;color:#444}\n.cgv .trk{display:flex;align-items:center;gap:10px}\n.cgv .bar{height:30px;border-radius:0 15px 0 0;flex:none}\n.cgv .val{font-size:16px;font-weight:700;white-space:nowrap}\n.cgv .tag{font-size:13px;color:#444;margin-left:auto;white-space:nowrap}\n.cgv .vb{display:flex;align-items:flex-end;gap:18px;height:240px}\n.cgv .vb .col{flex:1;display:flex;flex-direction:column;justify-content:flex-end;height:100%;max-width:150px}\n.cgv .vb .v{font-size:clamp(18px,2.6vw,24px);font-weight:700;margin-bottom:6px}\n.cgv .vb .b{border-radius:0 32px 0 0;width:100%}\n.cgv .vb-l{display:flex;gap:18px;margin-top:8px}.cgv .vb-l div{flex:1;max-width:150px;font-size:14px;font-weight:600}.cgv .vb-l small{display:block;font-weight:400;font-size:12px;color:#444}\n.cgv .chip{display:inline-block;border:1.5px solid currentColor;border-radius:999px;padding:4px 12px;font-size:13px;font-weight:500;margin:0 6px 6px 0}\n.cgv .kv{display:grid;grid-template-columns:90px 1fr;gap:8px 12px;margin-top:14px;padding-top:14px;border-top:1px solid #D4D4D4;font-size:15px}\n.cgv .dark .kv{border-color:#444}.cgv .kv span:nth-child(odd){color:#444}.cgv .dark .kv span:nth-child(odd){color:#BBB}.cgv .kv span:nth-child(even){font-weight:600}\n.cgv ul.ln{list-style:none;margin-top:14px}.cgv ul.ln li{display:flex;align-items:center;gap:10px;font-size:15px;padding:7px 0}\n.cgv ul.ln li:before{content:\"\";width:22px;height:3px;background:#000;border-radius:2px;flex:none;box-shadow:22px 0 0 0 transparent}\n.cgv ul.ln li:after{content:none}\n.cgv .num{width:34px;height:34px;border-radius:50%;background:#000;color:#fff;display:flex;align-items:center;justify-content:center;font-weight:700;font-size:15px;margin-bottom:12px}\n.cgv .num.r{background:#E4002B}\n.cgv svg{display:block;width:100%;height:auto}\n@media (max-width:640px){.cgv .g4{grid-template-columns:1fr 1fr}.cgv{padding:20px 18px 14px;border-radius:0 32px 0 0}.cgv .g2,.cgv .g3,.cgv .side{grid-template-columns:1fr}.cgv .vb{height:190px;gap:10px}.cgv .vb-l{gap:10px}.cgv .tag{display:none}.cgv .hb{grid-template-columns:96px 1fr}}\n<\/style><div class=\"cgv\" role=\"figure\" aria-label=\"Ways to cut operating costs: cashless payments mean fewer cash collections, remote monitoring means fewer wasted visits\"><div class=\"lbl\">Way 6<\/div><div class=\"ttl\">Save where you are in control<\/div><div class=\"sub\">Every euro saved is a euro you don&rsquo;t need from the customer<\/div><div class=\"body\"><div class=\"g2\"><div class=\"panel\"><div style=\"width:44px;height:6px;background:#006AFE;margin-bottom:14px\"><\/div><div style=\"font-weight:700;font-size:19px\">Cashless payments<\/div><ul class=\"ln\"><li>Fewer cash collections<\/li><li>Less counting and banking<\/li><li>Fewer trips per machine<\/li><\/ul><\/div><div class=\"panel\"><div style=\"width:44px;height:6px;background:#00DC76;margin-bottom:14px\"><\/div><div style=\"font-weight:700;font-size:19px\">Remote monitoring<\/div><ul class=\"ln\"><li>Refill by real stock levels<\/li><li>Fewer wasted visits<\/li><li>Lower fuel and labour costs<\/li><\/ul><\/div><\/div><\/div><div class=\"src\">Coffee prices are outside your control. Operating costs are not.<\/div><\/div>\n<section id=\"written-content-block_aca82d242dc9e1f0d3c51deadc0f6916\" class=\"block written-content\">\n    <div class=\"container\">\n        <div class=\"row\">\n            <div class=\"col-12\">\n                <h2><b>M\u00e9thode 7 : Auditez vos recettes de caf\u00e9<\/b><\/h2>\n<p><b>Ce qu&rsquo;il faut faire:<\/b><span style=\"font-weight: 400;\"> V\u00e9rifiez la quantit\u00e9 de caf\u00e9 (en grammes) que chaque machine utilise r\u00e9ellement par boisson. De l\u00e9g\u00e8res diff\u00e9rences dans la recette peuvent repr\u00e9senter plusieurs kilos de caf\u00e9 chaque mois. <\/span><\/p>\n<p><b>Commencez par trois questions :<\/b><\/p>\n<ol>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Savez-vous combien de grammes de caf\u00e9 vos machines utilisent pour un espresso, un cappuccino et un americano ?<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">La recette est-elle la m\u00eame sur toutes les machines, ou chaque technicien l&rsquo;a-t-il configur\u00e9e diff\u00e9remment ?<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">La dose est-elle plus \u00e9lev\u00e9e que n\u00e9cessaire pour obtenir le go\u00fbt souhait\u00e9 ?<\/span><\/li>\n<\/ol>\n<p><b>Comment le configurer :<\/b><\/p>\n<ol>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Dressez la liste des recettes pour chaque machine : grammes par espresso, cappuccino, americano et toute autre boisson \u00e0 base de caf\u00e9.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Comparez-les. Une m\u00eame boisson devrait \u00eatre pr\u00e9par\u00e9e avec le m\u00eame dosage partout, sauf s&rsquo;il existe une raison valable de ne pas le faire. <\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">D\u00e9finissez une dose cible pour chaque boisson et r\u00e9glez les machines qui en consomment davantage. V\u00e9rifiez \u00e9galement le calibrage des moulins, car un moulin us\u00e9 peut modifier la dose. <\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Go\u00fbtez avant et apr\u00e8s. L&rsquo;objectif est de r\u00e9duire le gaspillage, pas la qualit\u00e9. <\/span><\/li>\n<\/ol>\n<p><b>Exemple:<\/b><span style=\"font-weight: 400;\"> Un op\u00e9rateur v\u00e9rifie cinq machines et constate des doses d&rsquo;espresso allant de 7 \u00e0 9 grammes. R\u00e9gler chaque machine sur la m\u00eame valeur cible permet d&rsquo;\u00e9conomiser du caf\u00e9 \u00e0 chaque tasse. Une \u00e9conomie d&rsquo;\u00e0 peine 1 gramme par tasse, sur une machine d\u00e9bitant 300 caf\u00e9s par jour, repr\u00e9sente environ 6,6 kg de caf\u00e9 \u00e9conomis\u00e9s par mois.  <\/span><\/p>\n            <\/div>\n        <\/div>\n    <\/div>\n<\/section>\n\n<!-- Coges blog visual: 12-way7-recipe-audit. Paste into a Custom HTML block. --><link rel=\"preconnect\" href=\"https:\/\/fonts.googleapis.com\"\/><link href=\"https:\/\/fonts.googleapis.com\/css2?family=Rethink+Sans:wght@400;500;600;700&#038;display=swap\" rel=\"stylesheet\"\/><style>.cgv{font-family:'Rethink Sans',system-ui,-apple-system,'Segoe UI',Arial,sans-serif;color:#000;background:#EFEFEF;border-radius:0 48px 0 0;padding:28px 28px 18px;margin:32px 0;line-height:1.35;-webkit-font-smoothing:antialiased}\n.cgv *{box-sizing:border-box;margin:0;padding:0;font-family:inherit}\n.cgv .lbl{font-size:13px;font-weight:600;color:#444;margin-bottom:8px}\n.cgv .ttl{font-size:clamp(20px,3.2vw,26px);font-weight:700;line-height:1.15;letter-spacing:-.01em}\n.cgv .sub{font-size:15px;color:#444;margin-top:6px}\n.cgv .body{margin-top:22px}\n.cgv .src{border-top:1px solid #000;margin-top:24px;padding-top:10px;font-size:12px;color:#444}\n.cgv .panel{background:#fff;border-radius:0 40px 0 0;padding:22px}\n.cgv .panel.dark{background:#000;color:#fff}\n.cgv .big{font-size:clamp(34px,6vw,50px);font-weight:700;line-height:1;letter-spacing:-.02em}\n.cgv .red{color:#E4002B}.cgv .blue{color:#006AFE}.cgv .muted{color:#444}\n.cgv .g2{display:grid;grid-template-columns:1fr 1fr;gap:14px}\n.cgv .g3{display:grid;grid-template-columns:repeat(3,1fr);gap:14px}\n.cgv .g4{display:grid;grid-template-columns:repeat(4,1fr);gap:12px}.cgv .g4 .panel{padding:18px 16px;border-radius:0 32px 0 0}\n.cgv .side{display:grid;grid-template-columns:1fr 220px;gap:18px;align-items:center}\n.cgv .hb{display:grid;grid-template-columns:minmax(110px,32%) 1fr;gap:12px 14px;align-items:center}\n.cgv .hb .nm{font-size:15px;font-weight:600}.cgv .hb .nm small{display:block;font-size:12px;font-weight:400;color:#444}\n.cgv .trk{display:flex;align-items:center;gap:10px}\n.cgv .bar{height:30px;border-radius:0 15px 0 0;flex:none}\n.cgv .val{font-size:16px;font-weight:700;white-space:nowrap}\n.cgv .tag{font-size:13px;color:#444;margin-left:auto;white-space:nowrap}\n.cgv .vb{display:flex;align-items:flex-end;gap:18px;height:240px}\n.cgv .vb .col{flex:1;display:flex;flex-direction:column;justify-content:flex-end;height:100%;max-width:150px}\n.cgv .vb .v{font-size:clamp(18px,2.6vw,24px);font-weight:700;margin-bottom:6px}\n.cgv .vb .b{border-radius:0 32px 0 0;width:100%}\n.cgv .vb-l{display:flex;gap:18px;margin-top:8px}.cgv .vb-l div{flex:1;max-width:150px;font-size:14px;font-weight:600}.cgv .vb-l small{display:block;font-weight:400;font-size:12px;color:#444}\n.cgv .chip{display:inline-block;border:1.5px solid currentColor;border-radius:999px;padding:4px 12px;font-size:13px;font-weight:500;margin:0 6px 6px 0}\n.cgv .kv{display:grid;grid-template-columns:90px 1fr;gap:8px 12px;margin-top:14px;padding-top:14px;border-top:1px solid #D4D4D4;font-size:15px}\n.cgv .dark .kv{border-color:#444}.cgv .kv span:nth-child(odd){color:#444}.cgv .dark .kv span:nth-child(odd){color:#BBB}.cgv .kv span:nth-child(even){font-weight:600}\n.cgv ul.ln{list-style:none;margin-top:14px}.cgv ul.ln li{display:flex;align-items:center;gap:10px;font-size:15px;padding:7px 0}\n.cgv ul.ln li:before{content:\"\";width:22px;height:3px;background:#000;border-radius:2px;flex:none;box-shadow:22px 0 0 0 transparent}\n.cgv ul.ln li:after{content:none}\n.cgv .num{width:34px;height:34px;border-radius:50%;background:#000;color:#fff;display:flex;align-items:center;justify-content:center;font-weight:700;font-size:15px;margin-bottom:12px}\n.cgv .num.r{background:#E4002B}\n.cgv svg{display:block;width:100%;height:auto}\n@media (max-width:640px){.cgv .g4{grid-template-columns:1fr 1fr}.cgv{padding:20px 18px 14px;border-radius:0 32px 0 0}.cgv .g2,.cgv .g3,.cgv .side{grid-template-columns:1fr}.cgv .vb{height:190px;gap:10px}.cgv .vb-l{gap:10px}.cgv .tag{display:none}.cgv .hb{grid-template-columns:96px 1fr}}\n<\/style><div class=\"cgv\" role=\"figure\" aria-label=\"Espresso doses across five machines range from 7 to 9 grams; 1 gram less per cup saves 6.6 kg of coffee a month\"><div class=\"lbl\">Way 7<\/div><div class=\"ttl\">Same espresso, different doses<\/div><div class=\"sub\">Grams of coffee per espresso across one operator&rsquo;s machines<\/div><div class=\"body\"><div class=\"side\"><div><div class=\"vb\" style=\"position:relative\"><div class=\"col\"><div class=\"v\" style=\"margin-bottom:14px\">7 g<\/div><div class=\"b\" style=\"height:62.2%;background:#B5B5B5\"><\/div><\/div><div class=\"col\"><div class=\"v\" style=\"margin-bottom:14px\">8 g<\/div><div class=\"b\" style=\"height:71.1%;background:#B5B5B5\"><\/div><\/div><div class=\"col\"><div class=\"v\" style=\"margin-bottom:14px\">9 g<\/div><div class=\"b\" style=\"height:80.0%;background:#E4002B\"><\/div><\/div><div class=\"col\"><div class=\"v\" style=\"margin-bottom:14px\">7 g<\/div><div class=\"b\" style=\"height:62.2%;background:#B5B5B5\"><\/div><\/div><div class=\"col\"><div class=\"v\" style=\"margin-bottom:14px\">8 g<\/div><div class=\"b\" style=\"height:71.1%;background:#B5B5B5\"><\/div><\/div><div style=\"position:absolute;left:0;right:0;bottom:62.2%;border-top:2px dashed #000\"><\/div><\/div><div class=\"vb-l\"><div>Machine A<\/div><div>Machine B<\/div><div>Machine C<\/div><div>Machine D<\/div><div>Machine E<\/div><\/div><div class=\"muted\" style=\"font-size:12px;margin-top:6px\">Dashed line: 7 g target<\/div><\/div><div class=\"panel\"><div class=\"big red\">1 g<\/div><div style=\"font-weight:600;font-size:14px;margin-top:10px\">less per cup, at 300 coffees a day, saves<\/div><div style=\"font-size:30px;font-weight:700;margin-top:6px\">6.6 kg<\/div><div class=\"muted\" style=\"font-size:14px\">of coffee a month<\/div><\/div><\/div><\/div><div class=\"src\">Illustrative example, 22 working days a month<\/div><\/div>\n<section id=\"written-content-block_cc1543fdaec7d2926cfa08d248190927\" class=\"block written-content\">\n    <div class=\"container\">\n        <div class=\"row\">\n            <div class=\"col-12\">\n                <h2><b>La vraie question : qui paie l&rsquo;augmentation, et quand ?<\/b><\/h2>\n<p><span style=\"font-weight: 400;\">Il est probable que les prix du caf\u00e9 restent \u00e9lev\u00e9s pendant un certain temps. Toutefois, les professionnels ne sont pas contraints de choisir entre leurs marges et leurs clients. L&rsquo;alternative consiste soit \u00e0 appliquer une hausse uniforme traitant tout le monde de la m\u00eame mani\u00e8re, soit \u00e0 opter pour une approche intelligente, consistant \u00e0 solliciter les bons clients au bon moment.  <\/span><\/p>\n<p>436 <\/p>\n<p>Les <a href=\"https:\/\/coges.eu\/fr\/paiements\/cashless-et-privatifs\/\">syst\u00e8mes de paiement en boucle ferm\u00e9e<\/a> \u2014 tels que les cl\u00e9s <a href=\"https:\/\/coges.eu\/fr\/paiements\/mykey\/\">MyKey<\/a>, les comptes pr\u00e9pay\u00e9s et l&rsquo;application <a href=\"https:\/\/coges.eu\/fr\/paiements\/applications-mobiles\/\">Pay4Vend <\/a>\u2014<span style=\"font-weight: 400;\"> rendent possibles la plupart de ces sept strat\u00e9gies. Ils permettent aux op\u00e9rateurs de fixer des tarifs par groupe d&rsquo;utilisateurs, de partager les co\u00fbts avec les employeurs, d&rsquo;appliquer des r\u00e9ductions aux heures creuses, de r\u00e9compenser les rechargements et la fid\u00e9lit\u00e9, ainsi que de limiter la manipulation d&rsquo;esp\u00e8ces. Le client r\u00e9gulier continue de revenir, le client occasionnel paie le prix fort et les recettes suivent la hausse des co\u00fbts. D\u00e9couvrez l&rsquo;ensemble des   <\/span> <a href=\"https:\/\/coges.eu\/fr\/paiements\/\">syst\u00e8mes de paiement Coges.<\/a><\/p>\n<h2><b>Pr\u00eat \u00e0 fixer vos prix plus intelligemment ?<\/b><\/h2>\n<p><span style=\"font-weight: 400;\">Chaque site est unique. La combinaison id\u00e9ale de tarifs, de r\u00e9ductions aux heures creuses, de programmes de fid\u00e9lit\u00e9 et de promotions via l&rsquo;application d\u00e9pend du profil de vos utilisateurs et de leurs habitudes de consommation. Si vous souhaitez d\u00e9couvrir comment ces solutions peuvent s&rsquo;adapter \u00e0 vos sites, l&rsquo;\u00e9quipe Coges vous aidera \u00e0 d\u00e9finir la configuration la plus adapt\u00e9e, qu&rsquo;il s&rsquo;agisse des cl\u00e9s MyKey, des comptes pr\u00e9pay\u00e9s ou de l&rsquo;application Pay4Vend.  <\/span><\/p>\n<p><a href=\"https:\/\/coges.eu\/fr\/\"><b>\u00c9changez avec l&rsquo;\u00e9quipe Coges \u2192<\/b><\/a><\/p>\n<h2><b>Sources<\/b><\/h2>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><a href=\"https:\/\/www.ansa.it\/sito\/notizie\/economia\/2026\/08\/18\/e-caro-tazzina-lespresso-costa-129-euro-il-24-piu-del-2021_6b5a8528-90fe-46ae-aaab-1e363005c40d.html\"><span style=\"font-weight: 400;\">ANSA : l&rsquo;espresso co\u00fbte 1,29 \u20ac, soit une hausse de 24,2 % depuis 2021 (ao\u00fbt 2026)<\/span><\/a><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><a href=\"https:\/\/www.adnkronos.com\/cronaca\/cristina-scocchia-illycaffe-intervista-rincari-quotazione_3IxXJVxembTYwCxq6rmzZ2\"><span style=\"font-weight: 400;\">Adnkronos : entretien avec Cristina Scocchia, PDG d&rsquo;Illycaff\u00e8<\/span><\/a><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><a href=\"https:\/\/www.confida.com\/news\/il-vending-evolve-meno-volumi-tradizionali-piu-qualita-e-nuovi-consumi-confida-presenta-a-venditalia-2026-i-dati-di-settore-2025\/\"><span style=\"font-weight: 400;\">CONFIDA : donn\u00e9es du secteur de la vente automatique 2025, Venditalia 2026<\/span><\/a><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><a href=\"https:\/\/www.batista70phone.com\/2026\/09\/22\/caffe-a-casa-macchine-automatiche-2026\"><span style=\"font-weight: 400;\">Batista70 : recherches de machines \u00e0 caf\u00e9 domestiques sur Trovaprezzi.it (septembre 2026)<\/span><\/a><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><a href=\"https:\/\/www.comunicaffe.it\/prezzi-caffe-aumenti-bar-ristoranti-2026\/\"><span style=\"font-weight: 400;\">Comunicaff\u00e8 : prix du caf\u00e9 et analyse du co\u00fbt par tasse d&rsquo;Il Fatto Alimentare<\/span><\/a><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><a href=\"https:\/\/www.comunicaffe.it\/distribuzione-automatica-2025-confida-consumi-calo-qualita-innovazione-confida\/\"><span style=\"font-weight: 400;\">Comunicaff\u00e8 : \u00e9tude CONFIDA sur la consommation des distributeurs automatiques 2025<\/span><\/a><\/li>\n<\/ul>\n            <\/div>\n        <\/div>\n    <\/div>\n<\/section>\n","protected":false},"excerpt":{"rendered":"<p>Coffee prices in Italy The average espresso now costs \u20ac1.29 Average price of an espresso at the bar \u20ac1.00\u20ac1.10\u20ac1.20\u20ac1.30\u20ac1.042021\u20ac1.25Aug 2025\u20ac1.292026 +24.2% since 2021 25 cents more per cup Source: C.r.c. and Assoutenti on Mimit data (2026); C.r.c. (Aug 2025) Coffee prices in Italy In some cities, the cup costs up to 49% more Increase in [&hellip;]<\/p>\n","protected":false},"author":3,"featured_media":7044,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[97],"tags":[],"class_list":["post-7056","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-perspectives-du-secteur"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.6 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>7 fa\u00e7ons de prot\u00e9ger les revenus de la distribution automatique alors que le co\u00fbt du caf\u00e9 ne cesse d&#039;augmenter - Coges<\/title>\n<meta name=\"description\" content=\"Tarifs de groupe, r\u00e9ductions aux heures creuses et prise en charge partielle par l&#039;employeur : des solutions concr\u00e8tes pour faire face \u00e0 la hausse du co\u00fbt du caf\u00e9 dans la distribution automatique sans perdre en volume.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/coges.eu\/fr\/blog\/7-facons-de-proteger-les-revenus-de-la-distribution-automatique-alors-que-le-cout-du-cafe-ne-cesse-daugmenter\/\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"7 fa\u00e7ons de prot\u00e9ger les revenus de la distribution automatique alors que le co\u00fbt du caf\u00e9 ne cesse d&#039;augmenter - Coges\" \/>\n<meta property=\"og:description\" content=\"Tarifs de groupe, r\u00e9ductions aux heures creuses et prise en charge partielle par l&#039;employeur : des solutions concr\u00e8tes pour faire face \u00e0 la hausse du co\u00fbt du caf\u00e9 dans la distribution automatique sans perdre en volume.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/coges.eu\/fr\/blog\/7-facons-de-proteger-les-revenus-de-la-distribution-automatique-alors-que-le-cout-du-cafe-ne-cesse-daugmenter\/\" \/>\n<meta property=\"og:site_name\" content=\"Coges\" \/>\n<meta property=\"article:published_time\" content=\"2026-10-06T09:36:23+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2026-10-06T09:36:24+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/coges.eu\/wp-content\/uploads\/2026\/10\/Rising-coffee-prices-vending-price-startegies-Coges.png\" \/>\n\t<meta property=\"og:image:width\" content=\"1280\" \/>\n\t<meta property=\"og:image:height\" content=\"916\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"luca\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"\u00c9crit par\" \/>\n\t<meta name=\"twitter:data1\" content=\"luca\" \/>\n\t<meta name=\"twitter:label2\" content=\"Dur\u00e9e de lecture estim\u00e9e\" \/>\n\t<meta name=\"twitter:data2\" content=\"3 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/coges.eu\\\/fr\\\/blog\\\/7-facons-de-proteger-les-revenus-de-la-distribution-automatique-alors-que-le-cout-du-cafe-ne-cesse-daugmenter\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/coges.eu\\\/fr\\\/blog\\\/7-facons-de-proteger-les-revenus-de-la-distribution-automatique-alors-que-le-cout-du-cafe-ne-cesse-daugmenter\\\/\"},\"author\":{\"name\":\"luca\",\"@id\":\"https:\\\/\\\/coges.eu\\\/fr\\\/#\\\/schema\\\/person\\\/3071e2a7a41a5f6e74351c25dfc72f17\"},\"headline\":\"7 fa\u00e7ons de prot\u00e9ger les revenus de la distribution automatique alors que le co\u00fbt du caf\u00e9 ne cesse d&rsquo;augmenter\",\"datePublished\":\"2026-10-06T09:36:23+00:00\",\"dateModified\":\"2026-10-06T09:36:24+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/coges.eu\\\/fr\\\/blog\\\/7-facons-de-proteger-les-revenus-de-la-distribution-automatique-alors-que-le-cout-du-cafe-ne-cesse-daugmenter\\\/\"},\"wordCount\":647,\"image\":{\"@id\":\"https:\\\/\\\/coges.eu\\\/fr\\\/blog\\\/7-facons-de-proteger-les-revenus-de-la-distribution-automatique-alors-que-le-cout-du-cafe-ne-cesse-daugmenter\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/coges.eu\\\/wp-content\\\/uploads\\\/2026\\\/10\\\/Rising-coffee-prices-vending-price-startegies-Coges.png\",\"articleSection\":[\"Perspectives du secteur\"],\"inLanguage\":\"fr-FR\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/coges.eu\\\/fr\\\/blog\\\/7-facons-de-proteger-les-revenus-de-la-distribution-automatique-alors-que-le-cout-du-cafe-ne-cesse-daugmenter\\\/\",\"url\":\"https:\\\/\\\/coges.eu\\\/fr\\\/blog\\\/7-facons-de-proteger-les-revenus-de-la-distribution-automatique-alors-que-le-cout-du-cafe-ne-cesse-daugmenter\\\/\",\"name\":\"7 fa\u00e7ons de prot\u00e9ger les revenus de la distribution automatique alors que le co\u00fbt du caf\u00e9 ne cesse d'augmenter - Coges\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/coges.eu\\\/fr\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/coges.eu\\\/fr\\\/blog\\\/7-facons-de-proteger-les-revenus-de-la-distribution-automatique-alors-que-le-cout-du-cafe-ne-cesse-daugmenter\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/coges.eu\\\/fr\\\/blog\\\/7-facons-de-proteger-les-revenus-de-la-distribution-automatique-alors-que-le-cout-du-cafe-ne-cesse-daugmenter\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/coges.eu\\\/wp-content\\\/uploads\\\/2026\\\/10\\\/Rising-coffee-prices-vending-price-startegies-Coges.png\",\"datePublished\":\"2026-10-06T09:36:23+00:00\",\"dateModified\":\"2026-10-06T09:36:24+00:00\",\"author\":{\"@id\":\"https:\\\/\\\/coges.eu\\\/fr\\\/#\\\/schema\\\/person\\\/3071e2a7a41a5f6e74351c25dfc72f17\"},\"description\":\"Tarifs de groupe, r\u00e9ductions aux heures creuses et prise en charge partielle par l'employeur : des solutions concr\u00e8tes pour faire face \u00e0 la hausse du co\u00fbt du caf\u00e9 dans la distribution automatique sans perdre en volume.\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/coges.eu\\\/fr\\\/blog\\\/7-facons-de-proteger-les-revenus-de-la-distribution-automatique-alors-que-le-cout-du-cafe-ne-cesse-daugmenter\\\/#breadcrumb\"},\"inLanguage\":\"fr-FR\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/coges.eu\\\/fr\\\/blog\\\/7-facons-de-proteger-les-revenus-de-la-distribution-automatique-alors-que-le-cout-du-cafe-ne-cesse-daugmenter\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"fr-FR\",\"@id\":\"https:\\\/\\\/coges.eu\\\/fr\\\/blog\\\/7-facons-de-proteger-les-revenus-de-la-distribution-automatique-alors-que-le-cout-du-cafe-ne-cesse-daugmenter\\\/#primaryimage\",\"url\":\"https:\\\/\\\/coges.eu\\\/wp-content\\\/uploads\\\/2026\\\/10\\\/Rising-coffee-prices-vending-price-startegies-Coges.png\",\"contentUrl\":\"https:\\\/\\\/coges.eu\\\/wp-content\\\/uploads\\\/2026\\\/10\\\/Rising-coffee-prices-vending-price-startegies-Coges.png\",\"width\":1280,\"height\":916,\"caption\":\"7 Ways to protect vending revenue when coffee costs keep climbing\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/coges.eu\\\/fr\\\/blog\\\/7-facons-de-proteger-les-revenus-de-la-distribution-automatique-alors-que-le-cout-du-cafe-ne-cesse-daugmenter\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/coges.eu\\\/fr\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"7 fa\u00e7ons de prot\u00e9ger les revenus de la distribution automatique alors que le co\u00fbt du caf\u00e9 ne cesse d&#8217;augmenter\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/coges.eu\\\/fr\\\/#website\",\"url\":\"https:\\\/\\\/coges.eu\\\/fr\\\/\",\"name\":\"Coges\",\"description\":\"Payment systems and telemetry for vending industry\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/coges.eu\\\/fr\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"fr-FR\"},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/coges.eu\\\/fr\\\/#\\\/schema\\\/person\\\/3071e2a7a41a5f6e74351c25dfc72f17\",\"name\":\"luca\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"fr-FR\",\"@id\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/9080cc2929ba8a0601cebf4b573dc9092521ffc33fdd7cd2fd5c6d4aaee09644?s=96&d=mm&r=g\",\"url\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/9080cc2929ba8a0601cebf4b573dc9092521ffc33fdd7cd2fd5c6d4aaee09644?s=96&d=mm&r=g\",\"contentUrl\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/9080cc2929ba8a0601cebf4b573dc9092521ffc33fdd7cd2fd5c6d4aaee09644?s=96&d=mm&r=g\",\"caption\":\"luca\"}}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"7 fa\u00e7ons de prot\u00e9ger les revenus de la distribution automatique alors que le co\u00fbt du caf\u00e9 ne cesse d'augmenter - Coges","description":"Tarifs de groupe, r\u00e9ductions aux heures creuses et prise en charge partielle par l'employeur : des solutions concr\u00e8tes pour faire face \u00e0 la hausse du co\u00fbt du caf\u00e9 dans la distribution automatique sans perdre en volume.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/coges.eu\/fr\/blog\/7-facons-de-proteger-les-revenus-de-la-distribution-automatique-alors-que-le-cout-du-cafe-ne-cesse-daugmenter\/","og_locale":"fr_FR","og_type":"article","og_title":"7 fa\u00e7ons de prot\u00e9ger les revenus de la distribution automatique alors que le co\u00fbt du caf\u00e9 ne cesse d'augmenter - Coges","og_description":"Tarifs de groupe, r\u00e9ductions aux heures creuses et prise en charge partielle par l'employeur : des solutions concr\u00e8tes pour faire face \u00e0 la hausse du co\u00fbt du caf\u00e9 dans la distribution automatique sans perdre en volume.","og_url":"https:\/\/coges.eu\/fr\/blog\/7-facons-de-proteger-les-revenus-de-la-distribution-automatique-alors-que-le-cout-du-cafe-ne-cesse-daugmenter\/","og_site_name":"Coges","article_published_time":"2026-10-06T09:36:23+00:00","article_modified_time":"2026-10-06T09:36:24+00:00","og_image":[{"width":1280,"height":916,"url":"https:\/\/coges.eu\/wp-content\/uploads\/2026\/10\/Rising-coffee-prices-vending-price-startegies-Coges.png","type":"image\/png"}],"author":"luca","twitter_card":"summary_large_image","twitter_misc":{"\u00c9crit par":"luca","Dur\u00e9e de lecture estim\u00e9e":"3 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/coges.eu\/fr\/blog\/7-facons-de-proteger-les-revenus-de-la-distribution-automatique-alors-que-le-cout-du-cafe-ne-cesse-daugmenter\/#article","isPartOf":{"@id":"https:\/\/coges.eu\/fr\/blog\/7-facons-de-proteger-les-revenus-de-la-distribution-automatique-alors-que-le-cout-du-cafe-ne-cesse-daugmenter\/"},"author":{"name":"luca","@id":"https:\/\/coges.eu\/fr\/#\/schema\/person\/3071e2a7a41a5f6e74351c25dfc72f17"},"headline":"7 fa\u00e7ons de prot\u00e9ger les revenus de la distribution automatique alors que le co\u00fbt du caf\u00e9 ne cesse d&rsquo;augmenter","datePublished":"2026-10-06T09:36:23+00:00","dateModified":"2026-10-06T09:36:24+00:00","mainEntityOfPage":{"@id":"https:\/\/coges.eu\/fr\/blog\/7-facons-de-proteger-les-revenus-de-la-distribution-automatique-alors-que-le-cout-du-cafe-ne-cesse-daugmenter\/"},"wordCount":647,"image":{"@id":"https:\/\/coges.eu\/fr\/blog\/7-facons-de-proteger-les-revenus-de-la-distribution-automatique-alors-que-le-cout-du-cafe-ne-cesse-daugmenter\/#primaryimage"},"thumbnailUrl":"https:\/\/coges.eu\/wp-content\/uploads\/2026\/10\/Rising-coffee-prices-vending-price-startegies-Coges.png","articleSection":["Perspectives du secteur"],"inLanguage":"fr-FR"},{"@type":"WebPage","@id":"https:\/\/coges.eu\/fr\/blog\/7-facons-de-proteger-les-revenus-de-la-distribution-automatique-alors-que-le-cout-du-cafe-ne-cesse-daugmenter\/","url":"https:\/\/coges.eu\/fr\/blog\/7-facons-de-proteger-les-revenus-de-la-distribution-automatique-alors-que-le-cout-du-cafe-ne-cesse-daugmenter\/","name":"7 fa\u00e7ons de prot\u00e9ger les revenus de la distribution automatique alors que le co\u00fbt du caf\u00e9 ne cesse d'augmenter - Coges","isPartOf":{"@id":"https:\/\/coges.eu\/fr\/#website"},"primaryImageOfPage":{"@id":"https:\/\/coges.eu\/fr\/blog\/7-facons-de-proteger-les-revenus-de-la-distribution-automatique-alors-que-le-cout-du-cafe-ne-cesse-daugmenter\/#primaryimage"},"image":{"@id":"https:\/\/coges.eu\/fr\/blog\/7-facons-de-proteger-les-revenus-de-la-distribution-automatique-alors-que-le-cout-du-cafe-ne-cesse-daugmenter\/#primaryimage"},"thumbnailUrl":"https:\/\/coges.eu\/wp-content\/uploads\/2026\/10\/Rising-coffee-prices-vending-price-startegies-Coges.png","datePublished":"2026-10-06T09:36:23+00:00","dateModified":"2026-10-06T09:36:24+00:00","author":{"@id":"https:\/\/coges.eu\/fr\/#\/schema\/person\/3071e2a7a41a5f6e74351c25dfc72f17"},"description":"Tarifs de groupe, r\u00e9ductions aux heures creuses et prise en charge partielle par l'employeur : des solutions concr\u00e8tes pour faire face \u00e0 la hausse du co\u00fbt du caf\u00e9 dans la distribution automatique sans perdre en volume.","breadcrumb":{"@id":"https:\/\/coges.eu\/fr\/blog\/7-facons-de-proteger-les-revenus-de-la-distribution-automatique-alors-que-le-cout-du-cafe-ne-cesse-daugmenter\/#breadcrumb"},"inLanguage":"fr-FR","potentialAction":[{"@type":"ReadAction","target":["https:\/\/coges.eu\/fr\/blog\/7-facons-de-proteger-les-revenus-de-la-distribution-automatique-alors-que-le-cout-du-cafe-ne-cesse-daugmenter\/"]}]},{"@type":"ImageObject","inLanguage":"fr-FR","@id":"https:\/\/coges.eu\/fr\/blog\/7-facons-de-proteger-les-revenus-de-la-distribution-automatique-alors-que-le-cout-du-cafe-ne-cesse-daugmenter\/#primaryimage","url":"https:\/\/coges.eu\/wp-content\/uploads\/2026\/10\/Rising-coffee-prices-vending-price-startegies-Coges.png","contentUrl":"https:\/\/coges.eu\/wp-content\/uploads\/2026\/10\/Rising-coffee-prices-vending-price-startegies-Coges.png","width":1280,"height":916,"caption":"7 Ways to protect vending revenue when coffee costs keep climbing"},{"@type":"BreadcrumbList","@id":"https:\/\/coges.eu\/fr\/blog\/7-facons-de-proteger-les-revenus-de-la-distribution-automatique-alors-que-le-cout-du-cafe-ne-cesse-daugmenter\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/coges.eu\/fr\/"},{"@type":"ListItem","position":2,"name":"7 fa\u00e7ons de prot\u00e9ger les revenus de la distribution automatique alors que le co\u00fbt du caf\u00e9 ne cesse d&#8217;augmenter"}]},{"@type":"WebSite","@id":"https:\/\/coges.eu\/fr\/#website","url":"https:\/\/coges.eu\/fr\/","name":"Coges","description":"Payment systems and telemetry for vending industry","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/coges.eu\/fr\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"fr-FR"},{"@type":"Person","@id":"https:\/\/coges.eu\/fr\/#\/schema\/person\/3071e2a7a41a5f6e74351c25dfc72f17","name":"luca","image":{"@type":"ImageObject","inLanguage":"fr-FR","@id":"https:\/\/secure.gravatar.com\/avatar\/9080cc2929ba8a0601cebf4b573dc9092521ffc33fdd7cd2fd5c6d4aaee09644?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/9080cc2929ba8a0601cebf4b573dc9092521ffc33fdd7cd2fd5c6d4aaee09644?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/9080cc2929ba8a0601cebf4b573dc9092521ffc33fdd7cd2fd5c6d4aaee09644?s=96&d=mm&r=g","caption":"luca"}}]}},"_links":{"self":[{"href":"https:\/\/coges.eu\/fr\/wp-json\/wp\/v2\/posts\/7056","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/coges.eu\/fr\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/coges.eu\/fr\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/coges.eu\/fr\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/coges.eu\/fr\/wp-json\/wp\/v2\/comments?post=7056"}],"version-history":[{"count":2,"href":"https:\/\/coges.eu\/fr\/wp-json\/wp\/v2\/posts\/7056\/revisions"}],"predecessor-version":[{"id":7059,"href":"https:\/\/coges.eu\/fr\/wp-json\/wp\/v2\/posts\/7056\/revisions\/7059"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/coges.eu\/fr\/wp-json\/wp\/v2\/media\/7044"}],"wp:attachment":[{"href":"https:\/\/coges.eu\/fr\/wp-json\/wp\/v2\/media?parent=7056"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/coges.eu\/fr\/wp-json\/wp\/v2\/categories?post=7056"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/coges.eu\/fr\/wp-json\/wp\/v2\/tags?post=7056"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}